Good sales books for hackers?

2 points by maxer ↗ HN
bootstrapping a startup can lead pitching and selling services to developers. what books would you guys reccomend?

3 comments

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1. Influence: The Psychology of Persuasion by Robert B. Cialdini

2. How I Raised Myself from Failure to Success in Selling by Frank Bettger

3. The Four Steps to the Epiphany by Steven Gary Blank

read first two already :P

2nd was life changing

1) SPIN selling. period. 2) The Art of Woo 3) Getting to Yes