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About the only interesting thing about this link is how narrow BBC web page formatting was in 2003, demonstrating how much bigger and wider monitors and their resolutions have gotten.

The equation itself is a kind of linkbait, a nice PR move from a life coach.

Happiness = (Desires Actualized)/(Desires Harboured)

Increasing the numerator tends to cause the denominator to increase as well

Craving for fewer things i.e. working on the denominator is usually more effective

Don't agree. Happiness is not the absence of desire, and nor is it the memory of good events. Happiness is a process, a becoming, a journey rather than a destination.

Look into how game mechanics create fun, with challenges just difficult enough to be overcome with effort, and constant stream of rewards that reflect the effort expended, and you'll get the idea. From love to careers, the pattern of happiness is the same.

Love the comment on the picture :)
So to maximize happiness I should maximize E (health, financial stability and friendships) and give up on everything else? This is completely useless drivel. Don't read it.
preference is ordinal not cardinal. this was figured out a long time ago.
I don't know about you but I stopped reading at "life coach."