Director of Product Marketing Natero (YC S12)

Submit applications to: jobs@natero.com

Natero is a data analytics start-up preparing to launch an innovative solution that enables subscription-based SaaS companies to excel. Our cloud-based analytics software helps SaaS businesses become more effective in retaining, growing and satisfying their customers, while a powerful business intelligence capability delivers critical customer, product and financial insights to key stakeholders throughout the organization.

We are looking for an exceptional Director of Product Marketing with the experience to plan and execute our marketing strategy and programs. The Director of Product Marketing will be responsible for outbound product marketing activities, including product launch, marketing collateral and lead generation programs.

The ideal candidate will have significant experience as a software product marketing professional at a B2B SaaS company targeting business enterprise buyers.

Key Responsibilities:

• Develop product positioning and messaging that differentiates your solution in the market and resonates with our target audience

• Plan and manage product launch activities

• Create and manage digital content including website, blog posts, social media platforms, forums, newsletters, etc. to promote thought leadership

• Develop marketing materials including presentations, white papers, demos, etc.

• Develop the lead generation strategy and manage the marketing programs (e.g. email/ad campaigns, webinars, SEO/SEM) that create awareness and drive demand for your products

• Enable the sales team with exceptional sales tools and training

• Manage corporate event calendar including participation at tradeshows and conferences

• Work with product management and engineering to define product roadmap

Email resumes to: jobs@natero.com