99 comments

[ 2.7 ms ] story [ 164 ms ] thread
That purple color is amazing!
haha, favourite part is the logo satire at the bottom of the page.
I've actually read corporate "mission statements" that don't even sound like English. Like, not just a few buzzwords, but near-complete gibberish in places. What possesses people to do this?
People are generally too nice to call out bullshit. When things don't make sense, you give others the benefit of the doubt and think "well, it must make sense to them" rather than "hey, what does that mean exactly?"
The goal is to write something that people can rally behind but that's at the same time not divisive. So it needs emotional impact without meaning, and thus we get corporate bullshit.
Not working in Chrome 40
Yeah if i type anything in it just shifts everything down the page
Working for me, but only if I type into the textarea (not paste)
Definitively not working in Chrome 40 on OSX, but Firefox does. Lovely idea.
It is working on OSX Chrome 40 in my case.
Works if you paste as plain text (Ctrl + Shift + V).
I think this was because of the contenteditable div. I now stuck a plain ol' textarea in there, that should fix the problem.
Woah, did I miss something? Chrome has problems with contenteditable?
Seems to be missing the "digital strategist" ligature :).
I love ligatures - to me they're like the user interface paradigm of the future, and a good example of the beauty of ligatures is the Chartwell font [1] which allows the creation of beautiful, detailed graphs with little much more than a text editor.

[1] https://www.fontfont.com/how-to-use-ff-chartwell

I'd love to see more innovation in the use of ligatures in user interface and graphics work - so I'm quite happy to learn of Sans Bullshit Sans. Hopefully this will prompt the investigation of ligatures, in general, by more designers .. and we can see other uses come out of this often-overlooked feature.

I think this is great to test your pitch!
does not work in IE - "@font-face failed OpenType embedding permission check. Permission must be Installable."
Thanks for reporting. I took the webfont version of Open Sans as that was smaller. I'll change the permissions tonight.
This should be fixed now. If you download the font again, it should be installable. (If you could check and let me know I'd be eternally grateful! I don't have a Windows machine nearby.)
nope, not fixed yet, same error. fsType bit should be 0.
Yeah, that was the fix. Works fine on the Windows machines I just tested with. Did you redownload the font?
It would be fun if the sentence "Meticulously hand crafted by PixelAmbacht" had some of the ligatures. I expected it to have but it didn't.
Does anyone know how well search engines cope with ligatures? If they don't I expect it won't be long before we see spam sites using ligatures as a way to hide their spamminess.
Ligatures shouldn't affect search engines, as they will index the text of the pages, not the fonts/visual representation themselves.
I actually think the crawlers are more sophisticated than that. Recently I got an email from Google saying the text on my website was not big enough when browsing my site with a low resolution - which is why they choose to lower my rank on the results page. Clearly they have pretty advanced tests when it comes to accessibility of text, not only the content.
I assume the problem would be the other way 'round: text that says one thing to search engines, but then uses a custom ligatured font to say something entirely different to users.
Beware! If you have droid sans installed, this will overwrite it (make sure to name your fonts!)
Oh, nice catch. I'll fix that tonight. Edit: fixed, thanks again
I love it, but it let this go completely uncensored:

"This transformative change in paradigm allows us to move beyond conventional thinking and kickstart the data driven era."

Gonna go ahead and flag that as a bug :-)

Good catch. I'll put the font on Github tonight. Create a ticket (er even better, a pull request), and we'll add that bullshit!
missed 'synergistic' and 'mobile-first', though it did get 'leverage'
Caps breaks it.
That's probably quite tricky to fix as ligatures are case-sentivive. It makes little sense to have an fi ligeture applied to FI, as well. And the longer the letter combination, the more variants you'd have to include (2^length).
To be fair, you only need three to cover the vast majority of actual uses: variant, Variant, VARIANT.
Nothing happened for "It's a 5 billion dollar market and we need only 1% of it."

I think they should work on incorporating phrases too. Regardless, this is insanely great.

I like your observation, but technically would this fall under bullshit or delusion?

I guess it's a matter of definition. Does bullshit require intentionally trying to bullshit someone, or is it sufficient to speak bullshit even if you actually believe what you are saying?

I expected it to pick up Big Data. (not that I am against key-value stores)
I didn't see anything in the spec[1] about case insensitivity- but as long as the table is being generated programmatically, covering capitalized forms could be in order.

[1]http://www.microsoft.com/typography/otspec/gsub.htm

True. The mapping should be in github so people could add all case variations within reason.

I'd personally add (unicorn pivot|Unicorn pivot)--> "Stinking just made BS" on to it.

this falls victim to the scunthorp problem. e.g. the word "fragile" becomes fr<bs>.
Scunthorpe*. References to that problem always greatly amuse me, I live literally down the road.
"internet of things" gets through the b.s. filter. Kindly fix. Thank you!
(comment deleted)
Also synergy is bullshitted, but synergies not.
Yup, personally I don't see the point of doing anything if it's only going to give me one synergy...
The key part of having multiple synergies is that your synergies can synergize. This makes synergistics a critical component of disruptive growth hacking, as your additional synergies will scale up non-linearly. That's why at Synrgize we're making the world a better place by constructing elegant hierarchies for maximum synergistic synergization.
OSX Chrome 40 64bit issue: Pasting text copied from anything that support formatting via html will retain font/size from copied text and thus BS font will not being used. Even Cmd+a and removing the text will retain wrong font.
That's OS X default behavior for rich text editing controls. You're supposed to us "Paste and Match Style" instead of just "Paste" if you don't want to retain the original formatting attributes.
Thanks. I think the contenteditable div was to blame. I changed this to a textarea, should fix that problem.
I was disappointed it didn't censor "Meticulously hand crafted" or "Made with love in San Francisco". Otherwise, rather lovely.
Same with "Disrupt all the things".
Synergistic wasn't censored in my case (but leverage was)
I was happy to see Long Tail was censored, but disappointed that Marketplace of Ideas wasn't.
"Synergize" also was not a bullshit word.
As well as "revolutionary". Technically "revolutionary" is when something is overthrown. So your product is revolutionary if, and only if you have already put Sony, Samsung, Apple, or whoever else out of business.
Any use of the word "Gorgeous" should also be bullshitted (esp. when written by the makers/providers of said app).
There are more fun replacements than versions of "bullshit".

    the agile unicorn funded an uber immersive beta below the fold.

    the [bunk] [hogwash] [stultified] an [oafish] [foolish] [foolery] [in sheer madness]
Tricky: Make sure "a" vs "an" is still used correctly with replacements.
Replace "an" with "a", assuming "a" will sometimes be pronounced "ey".