It is just rebranded UX Design, and a pretty oversimplified version of it. A few years ago, Google leadership initiated a "Product Excellence" initiative, the cornerstone of which was identifying and measuring CUJs,…
It is just rebranded UX Design, and a pretty oversimplified version of it. A few years ago, Google leadership initiated a "Product Excellence" initiative, the cornerstone of which was identifying and measuring CUJs,…