It's not meant for mobile phones (who can install the Snapchat app already), clearly targeted for desktop users as a companion app
I would put Snapchat above discord and telegram for general public awareness, especially in main stream media coverage
To be fair over counting users will affect ARPU as well, no free lunch (and we sorta saw that in the numbers this quarter tbf)
It's not meant for mobile phones (who can install the Snapchat app already), clearly targeted for desktop users as a companion app
I would put Snapchat above discord and telegram for general public awareness, especially in main stream media coverage
To be fair over counting users will affect ARPU as well, no free lunch (and we sorta saw that in the numbers this quarter tbf)