Two years ago, we noticed a trend among SaaS pricing pages.

More teams began to offer a new deployment option for enterprise customers.

Back then, everyone had a different name for this deployment option.

We heard... Private SaaS Cloud-prem Dedicated Managed Self-hosted and BYOC to name a few..

Mid last year, we decided to double down on the BYOC terminology into our marketing and many startups are doing the same.

For GTM and Product teams looking to sell #BYOC as a deployment option...

It's become quite clear that customers are resonating with "Bring Your Own Cloud" as the preferred marketing copy to this offering.

Happy Selling! Dre