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"Samsung Family Hub™ for 2025 Update Elevates the Smart Home Ecosystem The software update includes a more unified user experience across connected devices, enhancements to AI Vision Inside™, expanded Knox Security and more"

In plain English now, Samgung will put advertising on your face but mostly important is that they will know and sell the data about what you buy.

They call it Smart Home. Yeah, "smart". They are the smart ones, not those who buy this **.

It’s really quite impressive how much this press release turns me off from every buying any white goods from Samsung at any point in the future. It’s a vortex of “no”.
"Smart" hardware means "smart" for the manufacturer --- very "dumb" for the user/purchaser.
I'd be elevating this fridge right over the edge of a dumpster.
Can you hack into "smart" fridges like this one to see when they are going unused, implying when the residents are away and the home is a good target for burglary?
Gotta love these complete fucking morons in charge. I could put together an LLM that would make better long-term product decisions than these VC-brained monkeys, and I’d only need single-digit B of parameters to beat their single-digit IQ. Congratulations on transitioning your brand from toxic to radioactive.
Just like smart TVs, I'm pretty sure smart fridges will end up analyzing your buying/consumption habits and selling that data.
The people who developed the software for this ought to become outcasts from the profession, refused invitations to conferences, excluded from unions and so on.
The important question is what happens if I don't connect it to Wi-Fi? Does the compressor motor refuse to work??
I just got an S25 and having a Samsung account at all is optional. I never had one on my previous Galaxy phones either. I couldn't even accidentally use their AI or other intrusive crap with a misclick because I'd be taken to a screen where I have to sign up and agree to their privacy policy etc. Which obviously I don't.

I wouldn't consider buying a smart/Samsung refrigerator at all but I'm curious, is having blockchain, AI, and a Samsung account mandatory here? Or do they allow for discerning users who don't want that stuff? Is that market segment important to them?

Besides the ads I barely understood what any of those features do, let alone why I would want them.
When I was furnishing my home a decade ago I went out of my way to not buy anything Samsung. Sad to see it only got worse.
> "Elevates the Smart Home Ecosystem"

The type of corpo-speak that gives an mba a rock hard erection.

Vulgar jokes aside, I want to know who is buying ads on fridges and what the roas on a fridge ad is.

If I am the product, can I have the fridge for free then?

This is so annoying, Amazon did it with Kindle, now Samsung with fridges?!

I would never buy a fridge with a monitor built in, but I did buy a house that came with one. I'll have to make sure I keep clicking don't agree to the new ToS
My Samsung TV keeps blocking around 20% of the display at random times to tell me their terms and conditions have changed. Of course I have the option of checking it by reading the whole thing on my TV and then running a diff to see what’s changed but I don’t have an option to opt out of the terms.

It’s way too frequent and runs at random times in the middle of a movie so I always choose Accept.

Give me a dumb TV any time of the day now

It will sell very well because it a) will be cheaper than non-advertising laden fridges, b) will make more money meaning they can spend more on marketing and c) it has an air of "living in the future" about it.

Most of us here see it for what it is, because we know what happens to the data.

I think the future is going to have more of this.

But, I can also imagine people paying more for almost everything that is ad-supported today to get non-ad supported versions in the future, not because of the data concerns, but because of the opportunity for status signalling - ad-supported devices like this will be seen as something "only poor people have" within two decades. I'm not sure if that's a good thing or not.

I still struggle to imagine why would I ever need a smart fridge.
When buying a fridge with a smartphone in it what do you expect, more fridge or more phone?
I like my subzero

No screens except a little lcd at the top when you open it to see the temps

No WiFi, no Bluetooth, just a cold fucking box

This really is a Black-Mirror-esque hellscape, and the fact that this is marketed as something to be desired is absolutely astonishing.
Smart devices are a bad idea. And while I won’t mess with my Mercedes, I prefer dummy TV + media server/appleTV or chromecast.