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"They don't only build apps; they build traps," Lanier said, saying Meta and YouTube pursued "addiction by design," making his arguments using props like a toy Ferrari and a mini slot machine.

These are opening remarks, Perhaps we should wait until they actually present evidence.

Large portions of the tech sector thrive off the attention economy. If your goal as a product is to have someone spend hours a day everyday engaged with your product, and you focus on a data driven approach to maximize the time spent on the app, then you’ll create something not dissimilar to addiction.
I mean engagement is the game. The overlap of other mediums like TV, movies, music, gambling clearly have the same focus, though they could only wish to have the same death grip that social media has been tuned to achieve.
The single thing I find most addicting in my life for the last 5-6 years is HN. I feel like all the same criticisms can be applied here. HN chooses their algo and how quickly upvotes degrade and how much they are worth for keeping something on the front page. It works to keep me checking multi times a day. As an example, they could instead pick to only update the front page once every 24 hours and my addition would disappear because I'd know "no updates until tomorrow". As it is, I get that random reward addiction of "maybe there's something interest now". I guess HN is an evil company engineering addiction.
It's true but also (could be) innocent. In the sense that if you A/B test things and look for engagement, you will almost certainly end up with "addictive" systems.

I think this may also be why there is so much sugar in American food. People buy more of the sweet stuff. So they keep making it sweeter.

I'm not sure who should be responsible. It kinda feels like a "tragedy of the commons" kind of situation.

>I'm not sure who should be responsible.

If the lawsuit is about children getting addicted to your apps, who else could be held responsible? The children?

The jury is using words outside of their medical context in situations that do not justify the word then. In fact, most of society seems okay with this gross mis-use of the term to apply to things that don't actually manipulate incentive salience. We're going to end up with authoritarians in control of all 'screens' just because our schools have done such a bad job of explaining neuroscience. If you think handing the federal government control of all screens is a good idea in the USA you really need to look around.

I am not saying that Facebook didn't try. I am just saying that only having access to screens, they would inevitably fail. Screens are very unlike addictive drugs and cannot directly alter neurochemistry (at least not any more than a sunset or any perception does). I strongly dislike the company and have personally never created a Facebook account nor used the website.

A recommender engine that tries to capture and sustain attention in 1-2 second intervals, what else would you call it?

The traditional answer is "engagement," but there is a strong argument to me made that intentional engagement (engagement by conscious, willful choice) is not possible, repetitively, for a vast smorgasbord of content spinning by at short intervals

Curious how this is gonna turn out, but I'm not holding my breath.

I'd argue that we basically incentivise companies to cause harm whenever it is unregulated and profitable because the profits are never sufficiently seized and any prosecution is a token effort at best.

See leaded gas, nicotine, gambling, etc. for prominent examples.

I personally think prosecution should be much harsher in an ideal world; if a company knows that its products are harmful, it should ideally be concerned with minimising that harm instead of fearing to miss out on profits without any legal worries.

> "This case is as easy as A-B-C," Lanier said as he stacked children's toy blocks bearing the letters.

> He contended the A was for addicting, the B for brains and the C for children.

I gotta admit, I find this really trivial and silly that this is how court cases go, but I understand that juries are filled of all sorts of people and lawyers I guess feel the need to really dumb things down? Or maybe it's the inner theater kid coming out?

That sort of "ABC" simplicity is just good rhetoric.
Its an oral speech - needs to be memorable. Mnemonics do that.
> > He contended the A was for addicting, the B for brains and the C for children.

I thought it was Always Be Closing.

> I guess feel the need to really dumb things down?

Or making things simple, emotional and memorable?

If engineering addiction for children is illegal, it should obviously be illegal to target adults too?
Anything where you scroll through posts or endlessly watch short videos is highly addictive.

If you think its not and just "similar to addiction", just try blocking these sites in your browser/phone and see how long you last before feeling negative effects.

People aren't customers anymore. They are the resource to be mined. Advertisers are the customers.
Ignoring what I think of the case itself, I hate how many headlines now are just the talking points for one side or the other in a dispute. At least try to pretend you’re being a neutral reporter rather than regurgitating what someone with an agenda says.
The interest of corporations, the interest of capital is above the interest of society at large. Nothing will pan out of this trial.
Will there be any outcome to remedy the situation from this even if actual harm is proven to the letter of the law?

Seems not so far back the Sacklkers were proven(?) to have profited and fueled the oiod crisis while colluding with the healthcare industry - and last i heard they were haggling over the fine to pay to the state. While using various financial loopholes to hide their wealth under bankrupcy and offshore instruments.

What then the trillion dollar companies that can drag out appeals for decades and obfuscate any/all recommendations that may be reached.

And before that, it was the crack epidemic—and cigarettes before that. None of this is new tho, just the medium.

I recall Philip Morris pivoting their main business when it began hemorrhaging money. Essentially this pivot came in the form of becoming the largest “box-to-mouth” food producers in the world, of course applying the same addictive principles that fueled their tobacco empire to maintain profitability.

I doubt, however, social media corps like Meta will follow suit today—mostly because accountability feels more like a suggestion these days.

I'm not at all familiar with the American justice system, but would the fact that this case specifically describes the targeting of minors with such addictive tactics change things at all?
Is this a replay of the comics and video games are doing irreparable harm arguments from not too long ago?

I find myself in the uncomfortable position of sympathizing with both sides of the argument - a yes-but-no position.

They're not afraid of the idea of programming people.

When I worked there every week there would be a different flyer on the inside of the bathroom stall door to try to get the word out about things that really mattered to the company.

One week the flyer was about how a feed video needed to hook the user in the first 0.2 seconds. The flyer promised that if this was done, the result would in essence have a scientifically measurable addictive effect, a brain-hack. The flyer was to try to make sure this message reached as many advertisers as possible.

It seemed to me quite clear at that moment that the users were prey. The company didn't even care what was being sold to their users with this brain-reprogramming-style tactic. Our goal was to sell the advertisers on the fact that we were scientifically sure that we had the tools to reprogram our users brains.

To me this is simply a consequence of the capitalist mode of production.
I haven't worked at FAANG so maybe I'm out the loop, but flyers on bathroom stalls seems bizarre, like almost less of a corporate action and more of a personal one (like you might get for unionisation), but with all the messaging of corporate, like something you'd see in a company memo.

Like I say, maybe everyone else is accustomed to this idea, but if you have any pictures of them I think a lot of people would be interested in seeing it, unless I'm misunderstand what it is

Did you take a copy of that flyer? I would be interested to see it.
Another way of describing this - they find people lose interest almost immediately, and so if you want to actually show a consumer something new, you have to get to the point with your ad.
Users as prey is a terrifying but not unrealistic narrative. Thanks for sharing.
Don’t be evil
The public got a peek at it with Cambridge Analytica creating hundreds of thousands of personality profiles, they then used to create Trump's MAGA army of flying monkeys. The Democrats could have done something about it, and made it illegal, but instead they just decided to build there own armies of flying monkeys. Why? Because both sides are bought and paid for by the same rich parasites trying to reprogram us.
Alright. I may object to the wording, but ... isn't what you described also a good website? I am aware of how much propaganda Google uses too, e. g. "engage the user" - you see that on youtube "leave a like". They are begging people to vote. Not for the vote, but to engage him. I saw this not long ago on Magic Arena by Wizards of the coast. They claim "your feedback is valuable" but you can only vote up or vote down. That's not feedback - that is lying to the user to try to get the user to make a reaction and tell others about it. I just don't really see the difference. You describe it that they manipulate people, but ANY ad-department of a company uses propaganda and manipulates people. Look in a grocery, how many colours are used in the packaging. Isn't ALL of this also manipulative?
Facebook employees may be the easiest "prey" to program

If something as crude as flyers in bathroom stalls is effective

> feed video needed to hook the user in the first 0.2 seconds

Is this even possible??? It takes me *at least* 2 seconds to see if a video game clip is interesting to me. That is kinda crazy.

>> on the inside of the bathroom stall door to try to get the word out

I wonder if anyone considered the bias of this communication channel towards women, or did they also post them above the urinals?

I'm always a bit surprised by the degree that non-tech people don't understand how much they're being openly and transparently manipulated in various ways. Most of my work has been statistical/quantitative in nature from complex A/B testing setups to dynamic pricing algorithms. Yet so many of the most benign parts of my work in the past unnerve some people.

Measuring human behavior and exploiting it for some hope at profit has been an obvious part of my job description for many years. Yet I've had friends and acquaintances that are shocked when they accidentally realize they're part of an A/B test "Wait, Amazon doesn't show the same thing to everyone!?" I've seen reddit conversations where people are horrified at the idea of custom pricing models (something so mundane it could easily be an interview question). I had a friend once claim a basic statement about what I did at work was a "conspiracy theory" because clearly companies don't really have that much control.

To your point, at work the fact that we're manipulating people algorithmically isn't remotely a secret. Nobody in the room at any of my past jobs has felt a modicum of shame about optimization. The worst part is I have drawn a line multiple times at past jobs (typically to my own detriment), so there are things that even someone as comfortable with this as I am finds go to far. Ironically, I've found it's hard to get non-technical people to care about these because you have to understand the larger context to see just how dangerous they are.

I have ultimately decided to avoid working in the D2C space because inevitably you realize you aren't providing any real value to your user (despite internal sloganeering to the contrary) and very often causing real harm. In the B2B space you're working with customers who you have a real business relationship with, so crass manipulation to move the needle for one month isn't worth the long term harm.

I think you’re misremembering. Research shows it’s 2 seconds not .2 seconds.
All of these things they're saying are unethical, but not illegal, right?
"I let an iPad raise my kid and now she sucks" is a wild lawsuit premise.
Usually to sue someone for causing harm, they have to actually cause the harm, it can't help hypothetical. So you see lawsuits that are like "I saw this CEO speak on TV and then I relied on this information when deciding to buy the product"

Why aren't you asking: why is it possible for an iPad to raise a child? Why is the iPad keeping the child's attention for so long? Is it not because it was designed to? Why was it designed to?

Is it really landmark tho? First it was nicotine and big tobacco, then the same addiction engineers designed ultra processed foods. Kraft, nabisco, etc all spun off by tobacco companies... Normalizing food addiction in children. And now it's screens and social media. It's the same fundamental physiology but it seems like society can't learn a lesson either.

I thought it was kind of pathetic how quickly they shoved ipads into schools with no real long term data, no research whatsoever. Just insane really. And now here we are yet again.

"But if we don't engineer addiction, China will beat us to it! It's a national interest!"
This is just one data point, but I once talked to a person who worked for YouTube. I asked him if he had children, he said yes. I asked him if he let them use YouTube Kids and he said "no way, that's completely banned at home". That told me everything that I needed to know.

Don't consume your own product.

We're going to see the same kind of thing we saw with the tobacco industry - CEOs claiming they had no idea the product was engineering to be addictive. I have even less faith that this anyone will hold anybody accountable though.
There is no law that dictates these two things:

1) You can't stalk someone deliberately and persistently, using any means, or medium; even if you're a company, and even if you have good intentions.

2) You can't intentionally influence any number of people towards believing something false and that you know is against their interest.

These things need to be felony-level or higher crimes, where executives of companies must be prosecuted.

Not only that, certain crimes like these should be allowed to be prosecuted by citizens directly. Especially where bribery and threats by powerful individuals and organizations might compromise the interests of justice.

The outcome of this trial won't amount to anything other than fines. The problem is, this approach doesn't work. They'll just find different ways that can skirt the law. Criminal consequence is the only real way to insist on justice.