Proposition HN: I will pay $8000 for you to build your side-project/MVP

1088 points by JaneLovesDotNet ↗ HN
Premise 1:

Investors/Incubators over-estimate their ability to pick good ideas/startups.

Premise 2:

An MVP built by a lone, but talented techie is almost as likely to turn into something 'successful' as a startup on angellist that has: 4 founders, 9 advisors, 13 press releases, 600 followers, etc

Premise 3:

Most freelancers will not build and/or follow-through with their ideas, because they perceive their opportunity cost to be too high.

Premise 4:

HackerNews has a decent number of talented freelancers with good ideas.

Based on these premises, I present The Proposition [Version 1.0]:

I'll pay you $5000 to build the MVP of that idea you've been kicking around in your head for the last year. Once you're done (ideally within 2 months), you can go back to earning your full potential. At this point, I'll take over and spend an additional $3000 to acquire enough users/customers for us to evaluate the project's likelihood of success. We split the resulting company 50-50, as equal co-founders.

394 comments

[ 4.5 ms ] story [ 283 ms ] thread
Pre-emptive FAQ:

Isn't this a horrible deal? Incubators typically inject more money for far less equity! I earn $10K a month, I could easily save up $8K in a few months, and do this myself for 100% equity.

True. If you can get into YCombinator, for example , you should obviously go for it. I can't compete with that. If you're earning $150K+, or you've already been working on your side-project for a year, this may not be for you. On the other hand, if you're just getting started and you need a little push, both financially and emotionally, this could be right up your alley.

Who the hell are you? Why would I work with you?

I'm also a techie. Have had one moderately successful venture so far, which has given me a comfortable life (but not quite retirement amount). I want to reduce my coding time and instead help people get their ideas to market using my resources. Hopefully we can build a few success stories along the way. You can find out more during our first Skype chat!

Will you fund everyone and every thing?

No. I'll still need to like your idea, and feel that a positive long-term return is possible. But my belief in Premise 1, combined with the favorable structure of the proposition, means I don't need to be that picky. I'll also need you to commit to working on the MVP full-time until it's done. Evenings + Weekend work is something this structure is actively aiming to avoid. Sign up, ship it, then go back to earning a steady income.

If interested, drop me a line at hnproject2013@gmail.com

If you have questions or HN-style critic on the structure/proposition, write below and help me build proposition version 1.1!

US resident only / Europe / rest of the world ? Payment terms ? (upfront / milestones / finished) Future company as a delaware C/S-corp ?
Still need to iron out the details but...

World.

Upfront will be small (possibly nil) to prevent time-wasters. We can agree milestones based on nature of project. Once code is flowing onto a shared repository for a couple days, I'll feel comfortable starting the money drip.

C/S corp in Delaware sounds reasonable. A yet to be drafted, founder's agreement to be signed at project start also to protect both parties.

(comment deleted)
Good. I still have 3-6 months of work to do for a customer, but after I'll get back to you if you still pursue this aventure.
What about terms? Would your ownership be participating preferred? preferred? common? In other words, would all founders be diluted equally?
World, great... i have been having this idea running through my head for some time, but need to iron it out a little and do some research .. Am on a 3-6 month project here, will contact you after.
Interesting idea, but it sounds like you are just trying to have someone make a product for 8k which you can go and sell.

Can you specify ways that you will be involved to justify the 50-50 split?

Isn't the $8k to build it enough to justify a 50-50 split? We're talking about ideas that would otherwise never see the light of day.
You have to question why the idea would never have seen the light of day. If it's strictly because you have a cruddy job that pays minimum wage but you are smart and capable then yeah this would be the kind of opportunity one would be able to take advantage of. If you are like many of the people here, in that we aren't making terribly low amounts of money and can save up then it's not money that's keeping you from your dreams, it's you.

I guess what I'm trying to say is it REALLY depends on the person. This isn't for everyone.

The barrier to launching is rarely money - especially these days - sometimes just having one person pushing you is all it really takes - and it sometimes is worth paying for that let alone being paid.
In other news, going to college isn't for everyone.

Getting married isn't for everyone.

Working freelance isn't for everyone.

Having a kid isn't for everyone.

Nothing is for everyone, dude.

Seed money plus active involvement in growing the business and creating traction could warrant such a split -- especially for an idea that was sitting on the shelf. Fifty percent of something is better than zero percent of nothing.
I think you mean 50% of something is better than 100% of nothing. :-) Same dif though, I guess.
You're getting paid $25/hr, a $52,000 salary if the job were to last a year. Maybe not Silicon Valley money, but good money for anyone who can even begin to consider this deal. More money than I make in a year. That's good enough. The 50% is icing on the cake. He's hiring a programmer, and paying you to stay on as technical co-founder.
>He's hiring a programmer, and paying you to stay on as technical co-founder.

Nonsense. He's doing an angel investment and taking 50%. That still might be attractive since he does more than just an angel investment but don't pretend he's doing anyone a favor, this is for his own benefit as well as the potential partner.

I wouldn't say hiring a programmer is doing them a favor any more than an angel investor is. The benefit from this comes in him letting you pick your own project, that's the difference between rent-a-coder and this deal. It's a rent-a-coder contract with the option of leading into steady employment.
Again, you're seeing this dangerously wrong. This isn't an employment opportunity, this is a startup where one of the founders is using an interesting way to find a co-founder and the idea itself. You bring the idea, he brings the cash.

He's not giving you a job, he's playing the role of seed investor and co-founder.

Okay. I guess we can agree to disagree, although I think at this point we're arguing semantics.
No, we're not arguing semantics. You're saying he should just be getting a salary and the OP is an incredibly generous person for also offering him half of his own idea. I'm saying that's nonsense. It could be a good deal if you have no other options but 50% is huge.
I'd take you up on the offer, but for a couple things. Maybe it just means this isn't for me.

1 - That 50 - 50 split is a killer when I'm doing most of the work. 2 - You talk about taking a month or two and full time working on this project until completion. Trust me when I say I'd love to do that, the issue is I can't just go jump back into the same job as if I didn't ditch everyone here for two months.

Like I said this is probably just not for me, but those are two things you may want to consider for version 1.1.

You're asserting that customer acquisition is easy and low cost. It's not.

For a product that can be built in 2 months (per the guidance here), it is going to take much more time to develop the sales and marketing and acquire enough customers to make it profitable.

I think this underscores why this may be a great deal for a (young?) developer with limited business experience. I learned a lot of hard lessons like this once I stepped away from an editor.

I see where you thought I was asserting anything, when I said the 50 - 50 split was a killer for me doing most of the work. I hadn't really meant it like that but since your right in that customer acquisition isn't easy for people that have never done it then I refer you to a comment I posted below. That this is really for someone who has a crummy low wage job and would stand to gain a lot out of the deal.

As for me personally (which I said off the bat was the kind of answers I was bringing. Personal opinions on why I myself wouldn't do it.) I feel comfortable with my ability to sale to people and gain good traction and growth.

you're right - this is not right for everyone. I wouldn't do it either - but 10-15 years ago, this would have been great for me.

But this is a killer opportunity, especially for someone younger who can live on the 5k and is not worried about family and mortgages yet.

This could be better than an MBA for many people who want to bring a real product to market.

Note: I have no context at all on the OP, so I'm making the jump that they have a strong business background and would not be flailing around once it was time to execute.

For me it's not the split, or the lower rate vs what I'd normally earn. But I'm like you in that I can't just ditch existing clients for a couple of months and expect them to be there when I get back should this not work out.
I dunno - you're doing most of the technical work. Looks like OP is doing all the marketing. That sounds like a sweet deal to me; if I had a convincing MVP lined up in my head I'd probably go for it. (After due diligence on whether OP is a flake or not, of course (no offense intended to OP)).
If I were OP, $5000 for a -in my opinion- promising application delivered within a month? Sign me up!

Honestly, I'd probably pay $5000 just for some good ideas if disclosure didn't ruin the concept.

I like the 50-50 split (although another poster's suggestion of 49/51 makes sense to me as well, a clear owner of the project if they need to split up). He's not giving you a job offer. He's giving you investment money to make a project, and promises of royalties after he has marketed it.

Think of it this way: would you have made $8000 in a month or two without his investment? Would you have potential for continuing income on that project afterwards? If the answer is yes, then this isn't the deal for you. If the answer is no, then what's the harm? If you're in position to negotiate this as a deal breaker, you're likely in position to find something more flexible. If you're unemployed and want some money while you work on a project you've been dying to work on, you've just come out ahead. There are plenty of job offers for freelance/contract programming that don't offer 50% royalties, or royalties at all.

You might consider that "building the product" is not really "most of the work" here. There are three things:

- Product

- A Market for said product (solving a problem for a customer who has money)

- Getting your Product to that Market and convincing customers you solved their problem

In reality, you are probably doing about 33% of the hard stuff (and the other 66% is hard too, making sure you have the correct MVP and promoting it)

Until you've put a product out there, you don't really know how hard the other two are and how critical they are to the success of your venture. hmexx is offering to do that part for what I consider a reasonable cost to test the waters.

YMMV, of course, and you're free to take on 100% of it all, but reducing risk is how you get a product launched. I personally like hmexx's approach here.

You must not have read the rest of my comments...

That said, reducing risk isn't what hmexx is doing. Since the risk of quitting your job and starting on your own product is failure to create a good enough product and NOT have a job to go back to. He's not made any warranties about you being able to resume your previous job (nor could he, or should he.)

Again, look at my other comments, where I plainly state this is not for everyone, like people who already can market and recognize an MVP. And it's best for younger people who have crummy jobs and little marketing and/or business experience, and little to lose (like a nice good current job.)

>Since the risk of quitting your job and starting on your own product

Software developers who don't intend to go into management should not be permanent employees. You should be working as a contractor so you don't have to worry about things like this. As a contractor, you don't get paid for days you don't work so no one cares as much when you're gone (so long as it's not negatively impacting a project). I usually take 8-10 weeks off per year, so taking advantage of this offer would be easy for me and have no impact on my "day" job.

> the risk of quitting your job

Premise 3 was:

> Most freelancers will not build and/or follow-through with their ideas, because they perceive their opportunity cost to be too high.

I wouldn't quit my job for this (if I had a job), but as a freelancer I'd consider taking a month of no client work and building it at what amounts to a reduced hourly rate.

The fact that some are offended by the deal you made the anonymous internet tells me you are on to something. Thank you for experimenting and being creative.

A couple thoughts:

* If you have a month to work on a project, consider taking this offer. Nothing helps motivate people (myself included) like a deadline and a partner. Don't get hung up on the equity split or other boring details -- just go do it. And be thankful you have the free month to work as you will; not all of us are so fortunate!

* I am skeptical using 50-50 as a basis for a partnership in general, much less with someone on the internet I've never met. You are probably a chill dude, but I had similar optimism for too many girls I met online... :) Everyone claims to be funny and open to new things. If I had goals to work on this project fulltime, I'd be very concerned that the two of us might not work well together (I have no reason to believe this, but this is a risk based on past experience). I'd prefer some way to break ties. Either 49/51 split or something. If I had goals to work on this as an anonymous internet side project like my github work that happens to generate income, then rock on with 50/50 because it's simpler and anything else gets in the way of the product.

* Would you mind documenting the outcome of this experiment? PG often cites YC's internal data as influencing their decisions. Not having access to that data and believing I see a large number of survival biases on HN, I'd be curious to see someone as honest as you document what actually happens. If anything, I imagine the outcome from the experiment will better inform you of improvements than any comment from HN.

* Best of luck! I love creative experiments. No one here knows how this will turn out, but I know we all are interested to follow along.

Email sent. For the record, I think this is a great idea.
Send me your idea as well. I like what you've done so far.
(comment deleted)
It would be much easier to evaluate the offer if you told something about yourself. Just an anonymous gmail address isn't trustworthy enough. For example what marketing experience do you have and where are you located? If you live in Japan, you likely are not interested in a business project aimed at the Hungarian market.
I would recommend that in Version 1.1 you clarify the legal ownership & indemnification terms.

$5k to build, with payment upon MVP completion... spend an additional $3k, including costs to establish a legal entity with joint ownership with no worse than a 50/50 split and friendly buy-out terms...

Good luck!

Just to counter some of the negativity in here,

As a partner in a consulting shop just starting out, this isn't a bad proposition. It nets you rent money to work on scratching a pet peeve; if you're between clients and you've got something really simple you can wrap up in a month at a discounted rate this is a great idea. HN is filled with "passive income strategies" blog posts that revolve around short projects like this.

Back in October I might've taken you up on it.

Completely agree. I'm a consultant and this is very intriguing. Sure, the money is low and the equity is high, but I have a ton of side projects that never get finished. If this offer was what it took for me to finish something, I'd say 50% of a company and rent money for a month is worth a lot more than an idea that's just languishing.
Yeah but doing this without:

A NDA, a No-Compete Clause in a contract, and even nothing written down and signed and witnessed by a notary public just rings alarm bells in my head.

What stops him from taking your MVP project and doing it with someone else? What stops him from telling others about your project so they can copy it or do it better?

> What stops him from taking your MVP project and doing it with someone else?

Nothing whatsoever. But then again, since we're talking about ideas that would be on the shelf anyway not a whole lot would be lost.

And the OP would be outed and burned beyond recovery. Anybody stupid enough to risk that on a forum as widely recognized as this one would be seriously out of their mind.

> What stops him from telling others about your project so they can copy it or do it better?

Again, absolutely nothing. What stops YC from doing something like that when you apply to YC?

This all boils down to basic trust, and at some point in the business game you're going to have to extend yourself far enough that you can get burned a little if you want to up your game.

This guy is extending himself far enough that he'll get burned a lot if he abuses the trust he's getting here. That alone should count as some insurance.

Imagine how many upvotes a post along the lines of "That hmexx dude is XXX YYY in real life and screwed me over" will get. Probably even more than "That hmexx dude is XXX YYY in real life, we did this thing and have just picked up follow on investment".

I agree. Ideas are a dime-a-dozen, especially ideas that are the type to languish on a shelf indefinitely.

Startups are all about execution. It's with this in mind that I find the OP's proposition interesting. In my opinion, the more important part of the proposition is not the money or the marketing work, but the kick-in-the-ass that he's providing to someone who would normally fear taking the leap to execute.

Having someone to whom you are accountable (i.e. a cofounder) is huge for executing. Being accountable only to yourself makes things incredibly hard to continue to execute through all the difficulties of starting a company.

"A NDA, a No-Compete Clause in a contract"

A valid point of course but in reality anyone needing this type of arrangement wouldn't be in a position to sue to enforce the contract. Unless the idea turned out to be so super successful and if that were the case I'm sure money would be forthcoming to avoid any problems.

The time commitments which come from an incubator are related to why YC's stakes are in the range they are, and why it consists of partners.

How many investments are you making?

One or two, maybe 50% equity is fair for your efforts at building traction and growing the company.

Ten, probably not.

A hundred, no way.

On the other hand, a 100 investments is probably what is needed for the chance at a real payday. On Graham's premises, it doesn't really matter how much equity one takes because the return on the home runs is so large. Thus the 50-50 indicates that the goal is not home runs but more modest exits.

If this were a one time game you'd be correct. Assuming, he can quickly filter out a significant portion, it's possible to be very involved and have a significant chance of a large exit. This, of course, assumes that he's good at what he does which is an underlying assumption of this whole proposition.

Rationale: Let's assume a home-run rate of about 3% which is my rough estimate of what it is for YC startups. That means that funding 75 startups yields a 90% chance of at least one home run.

Now one might ask how long this will take. If we assume that 50% of the companies can be marked as failures quickly, he will only need to invest substantial time in ~37 companies. If he can focus principally on 3 at a time for a period of 6 months, it will take approximately 6 years to achieve a 90% home run probability. Of course, he'll almost certainly have had some modest successes before then.

Again this is all predicated on hmexx being good at selecting and advising startups. For most people, the odds are much worse.

That's a good argument except it depends on:

(a) one person being able to do the job of the entire YC team.

(b) that person having equivalent relationships with additional capital.

(c) one might make the case that the relationships to capital must be better because ventures are likely to be located further from conventional sources of capital.

50% equity is a lot to give up for two months of effort unless the other co-founder is only expected to put in the initial two months. And if that's the case, why bother?

The entire YC team can advise ~66 startups and they have ~14 people which suggests a person can advise 4-5 startups at a YC-level. It's not quite equivalent since YC has the benefit of multiple perspectives though at the cost of increased coordination.

The truth of b & c are completely dependent on who hmexx is.

YC also has Yuri Milner, Andreessen Horowitz, General Catalyst, and Maverick Capital working with any company which takes a convertible note.

Furthermore, those companies taking the note have a much longer runway than hmexx will provide and will be plugged in to a network of later stage investors.

Finally, each YC company has access to the other companies in its class and the YC alumni...and lots of other things in the valley.

It's logically possible hmexx could approach a similar level of success but it looks unlikely.

YC has those things now. At the beginning it didn't have any of these things, and a few really successful startups emerged from those early days even with YC not having guaranteed follow on funding, not having a large network of alumni and not having the reputation.
I don't think it's fair to compare it to YC. This looks a lot more like something you would do and then take to YC or other investors.
The comparison is the basis for estimating a rate of success relative to resources available to a company entering the OP's program.

If the OP is investing in only one or two companies at a time, then it is practical for him to participate in YC in his role as cofounder. If it's 25 companies, then it is more difficult.

To those who responded by email. Please give me a few days. I may need to set-up a mailing-list/blog/twitter to broadcast info before getting to you individually as the response has blown past my expectations.
I'd be very interested to hear rough numbers on how many emailed, how many you considered interesting, and how many of those you end up funding/going ahead with. And I'm sure everyone will want a post mortem in 6 to 12 months :-)
Indeed, Pinboard's PIC-PC had over 300 applicants, and they are hearing responses already. I'd be interested in seeing how many also are applying for this, or if less are interested, since the stakes seem higher.
I think you're on to something here. One suggestion for the 1.1 version: relax Premise 4. A talented developer/designer may not necessarily have good (or any) ideas. I could see myself taking up such an offer if I didn't have to come up with the idea but instead I liked and had a good hunch about a suggested idea by the candidate co-founder.
I find the OP's idea and post really interesting and this discussion enlightening. It has made me re-think the notion of angel investing as this is very grass-roots (one developer, one idea, one partner/investor). However, as a non-coder (not since 1984) whenever I have tried to find a technical co-founder I always hear the argument that coders have tons of their own ideas so why would they build mine - especially for 5-8K. The OP is calling out the coders WITH ideas - it would be interesting to see how many really have undeveloped ideas vs. how many do not.
The thing I'd want to know most is what you expect you and your fellow entrepreneurs' respective contributions to be after the initial development phase and marketing push when there's more work.

You imply that they'll tend to be fire-and-forget type projects (iPhone apps would work well I guess) but even most of them need some significant attention further down the line. Who puts in the extra dev work or marketing efforts (or even further investment) if it's worthwhile/needed further down the line and how are they compensated if that split of work is very uneven?

Great proposal. I just upvoted it. Don't know if the typical freelancer dev will jump on it and has enough will power but I totally agree on premise 1,2 and 3, so true. Great post!
Why should someone do this instead of a KickStarter?
Kickstarter doesn't accept just any project. They're more crowd oriented whereas a regular investor would look more for business potential than anything else.
To be fair the OP won't pick just any project either... But it seems like he's thinking about just one project and of his personal involvement in it - so it's definitely very different than kickstarter.
Web Apps aren't allowed on Kickstarter per their guidelines http://www.kickstarter.com/help/guidelines

"As in all categories, Kickstarter is for projects that can be completed, not things that require maintenance to exist. This means no e-commerce sites, web businesses, or social networking sites. (Yes, this means Kickstarter wouldn’t be allowed on Kickstarter. Funny, but true.)"

I can't seem to see any biography about you on your HN profile or this post.

Are you planning on doing this anonymously?

No, but I prefer sharing my identity on a 1-on-1 basis during project discussions, rather than put it in the proposition.
[thread flagged]

To me, this is a red flag.

The offer is set before the entire HN community. It has substantial financial and legal implications.

You are competing with YC.

Your track record is relevant to the ranking of this thread on HN.

Fair enough. I can see where you are coming from, although even if you found out my real identity (which might be possible if you look carefully enough through my history of comments), you would not find anything that would substantially strengthen the proposition.

I'm no one special... just a techie with some moderate success who wants to help launch some cool new products.

Until you reveal your identity, you're wasting everyone's time.
He's really only wasting about 30 seconds of it, though, as comments and Google are indeed the only two things required. He appears to be exactly what he says he is.
I personally don't think his identity is relevant to all HN, but it's definitely something that's going to be revealed to the selected candidate/project because of the legal implication.
It's not so much discovering something which would strengthen it, as discovering something which would weaken it.

Since your comments point to a trail which leads to a plausible individual, it is difficult to see a serious legitimate benefit which arises from not claiming to be that person. On the other hand, falsely claiming to be that person would have legal implications.

[Edit] on a meta-level, I believe that a precedent for this type of offer to be made anonymously is a hazard to the HN community.

> The offer is set before the entire HN community. It has substantial financial and legal implications.

So? If you're not going to take the OP up on his offer then what business is that of yours? Or are we little children that need your protection?

> You are competing with YC.

And YC can't deal with that competition? It has to be shouted down so nobody knows about it?

> Your track record is relevant to the ranking of this thread on HN.

Not one bit. The ranking is only dependent on the number of upvotes, not based on his/her track record.

Really, you have 0 business flagging a thread like this. It's one of the more interesting experiments that I've seen here and if stuff like this gets flagged then HN has truly lost its charm.

The OP got a chance to address the concern I had about the specific offer. He did so. This page kept its upward momentum. Call the fouls which matter.
He's not withholding identity indefinably, just filtering for privacy sake.

That's reasonable to me. Anybody could out him once they connect, if he was a shady character the ruse wouldn't last long.

Cool proposition but because of your onerous terms you are self selecting for bottom barrel. In startups (where there is a power law distribution of outcomes) it would be much preferable to offer more generous terms and simply be more picky selecting for founder competence. Also- need to figure out statute of limitations: who decides when one MVP stops and another begins? What if a freelancer takes your money hacks up a bunch of MVPs and learns enough to do the full swing by themselves?
Wow. I'd rather go on fucking Shark Tank.

If someone is willing to take $5,000 to do the heavy lifting up front (therein taking most of the risk) for only 50% equity, their idea is either terrible or they aren't committed to seeing it through.

Or they live in a second/third world country, or they're a student, or...
$5000 to spend a month working on something you love isn't that bad for many places in the US, even.

I wouldn't take this deal, because stopping / starting employment isn't that easy for me, but I can see other people rationally taking it.

And if other people think he's underbidding, I would encourage them to bid him up.

I wouldn't take this deal, because stopping / starting employment isn't that easy for me

But for those people who freelance, and are in between jobs this may well be an ideal opportunity to (continue) being paid for doing something they have been thinking about for a long time.

A couple years ago I would have been all over this. I've done several ventures similar to this resulting in modest exits as well as couple resulting in being simply paid for working 4-12 weeks on something I want netting nice contacts.

It's okay if you don't hit a home run. It's even better if you don't starve or get evicted for your troubles.

Just to put this in perspective, I live in a Central European country, part of EU, I earn almost 2x national average and I have to work about 4.5 months to get that kind of money.
.. Do you think that 5k he gives is going to be tax-free?
Do you think 4.5 months salary is a tax-free alternative?
yes? unless I read that wrong he's saying he'd have to work 4.5 months for his post-tax savings to equal $5k...
$ 8000 is 1-2 months salary for a top developer in Brazil, depending on experience. To work on a side-project you're trying to get off the ground, it's fair.
Hey man, I'm from brazil too. Where in Brazil you receive 16k reais for two months of coding? I can see this only in a high level of seniority.
I assume he was thinking in R$, not dollars, with a slightly <2x exchange rate. Either way, a developer is not going to leave a good paying job like that, if he can just save for a few months and own 100%.
I know, Ricardo. It's a real good money. My question was where to find highing pay jobs like this in brazil, if you are not a senior developer.
What risk? $5000 to cover yourself + $3000 marketing along with a (free) guy to do that for you which is a huge advantage that every person "launching" via a "Show HN:" submission could benefit from.

If it turns out to be a crap idea you lose 50% of a crap idea. If it turns out to be a great idea you gain 50% of a business.

You still have to do all the work to build the MVP.
And you get paid to do it = labor, not risk.

I have made and launched dozens of sites. The only ones I was paid to build belonged entirely to someone else. The ones I made for me .... I could barely afford hosting at some stages in my life.

Agreed. $5k to hack on a personal project for 2 months isn't really a ton of risk. Especially because OP didn't really put any huge requirements on this. It doesn't have to be a gigantic project (well, ideally at least, I'm not sure what he'll end up picking). I'd love to see the whole process documented though.
Agreed. Life is full of risk vs returns decisions.

Employment - Low Risk, Low Returns

Startup - High Risk, High Returns

I love how this preposition is somewhere in the middle.

You really think that the hard work of a sucessfull company is the inicial coding, you are much far from the truth. For coders, design a product is really simple. The problem is what to make, and what sells. That is the place where you can get help.
You think coding up the project is the heavy lifting?
And they're putting their idea they've spent a lot of time thinking about and are passionate about, and that OP thinks is quality enough that it could work; He's not going to put money into simple hobby projects.
I think this is a great idea, but you could possibly word it more effectively. If I read that last sentence right, you're looking to go into business (IE, cofound) a startup with a dedicated, resourceful developer, presumably on an idea that you yourself buy into.

Is this closer to what you're talking about than an angel/investment model?

The deal amounts to $6500 dollars in exchange for 50% equity. The $3000 spent acquiring users/customers is to the benefit of both parties equally.

As the offer is written, the $3000 could be spent on AdWords and similar services.

Correct. Thought I'd confirm this response so there is no confusion as to what I am offering. The $8000 in the title is not 100% accurate.
hmexx, to be clear: you pay $5000 to the developer to seed full time development for a month or two and on completion you will in addition spend $3000 promoting the product.

An open question is: how active of a partner would you be once the business (hopefully) becomes a real/profitable business? Are you offering to be a full active partner in running the successful businesses that you seed with this offer? If so, then your offer sounds like a good deal for developers.

Anyway, great idea!

Despite the naysayers I emailed you my idea. I think it's a great opportunity
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I've been wanting to write a Facebook competitor. Your $5000 is the motivation I need to see it through. It will be awesome owning 50% in the next Facebook. Let's do this!
Sorry, but $6500 for 1/2 of your company seems like a raw deal at any stage. If your idea is even halfway decent, you should be able to do better than $13000 for your initial valuation.

Protip: find real investors who are interested in giving you a fair price. This offer is basically equivalent to a payday advance or a loan shark in terms of cost.

Not sure why you got down-voted so much, it didn't seem like you were being ridiculous. Maybe people didn't like when you equated the OP with a loan shark? That said sometimes people need loan sharks.
I think this is a great opportunity. As a developer coming from a third world country, I am sure many people could benefit from things like this. In a third world country, a student or recent graduate with no experience, would make those $8k in a year.
Neat idea. Personally I think it's a good opportunity for guys like me who have a ton of ideas but half implement them, or implement them and never market. Sure, 50% is a large chunk for doing "all of the work" but I don't have to worry about funding or marketing, so that's pretty solid. You say you're a "techie" as well. Do you bring anything else to the table? Would you create marketing materials (websites, ads, etc) or would your partner be responsible for that as well?
Intriguing. There are websites like Elance that could help you structure the terms and refine your pitch to make it more appealing. Have you looked there or are you content trying to snag a shark with a freshwater minnow?
- Model would probably work best for small, consumer-focused ideas (enterprise sales cycle is too long to know if there's traction after 2 months).

- 50% is too expensive.

- "Co-Founder" role is too much commitment.

- Reduce equity ask, package with a 1 year cliff + vesting schedule, market it to college students as a way to spend your summer.

- Maybe there's a model where an incubator can scale to thousands of companies, instead of dozens.

I love this idea. I realize there are haters out there.

I'll match this offer as well for anyone who is interested.

Yes, it sounds like a bad deal for some people. But for a lot of people its a great way to:

1. not have to find work for a month,

2. work on something they're passionate about anyways,

3. have an idea of theirs that may not have otherwise seen light of day become a reality.

Can I suggest that this is turning into a HN Matchmaking service

Perhaps a little codification might be good:

* A Maker puts their idea onto HS with "MatchMake HN: " * Any interested Investor then replies * Maker chooses Investor (possibly publically) * A month later a "Show HN" is published.

I would be interested seeing everyone's results

I'm now imagining building a marketplace site roughly like eLance/oDesk/whatever else, where the investor can put money in escrow and clients (freelancers) can "bid"--but it's the freelancers who are proposing the jobs in their entirety, not the investor.
I'm loving this entire thread. I wish HN had more brainstorming sessions like these.
Wouldn't it be funny if a MVP uses one of those freelance sites and spends the $5000 on a team in India to finish the project in two months and then has the $3000 to promote it? Subcontracting can be fun you know.
http://makermatch.herokuapp.com

Just put this together. No escrow or anything and haven't fully implemented bidding but let's see if there's any interest.

If nothing else, that is one of the best, most clever, most appropriate names I've ever seen.
Feature request -- What about a user being both maker and investor?
if you are the maker of http://makermatch.herokuapp.com may I say nice one - great to see spaghetti hitting walls - may it stick :-)
Nope -- see the comment below my own, panther2k saw it and did it. Which is exactly what I was hoping would happen when I threw the idea (rephrasing your idea) out there--I have enough startups on my plate already :)
There is a startup doing exactly that (crowd-sourced investments), can't remember the name. If I'm not mistaken the US law wouldn't allow that until very recently, even still the legal details aren't clear yet. AngelList also serves that purpose.
Founders Club?
yep, Founders Club does that but probably only for more advanced projects that have already recevived some angel/seed money from an established incubator/accelerator.
This would be of interest to me as well. Have just about finished recoding the game that I couldn't get in the MS store due to tester issues. Have been able to do this one with my own skills and some volunteer VAs. I want to do a bigger VN as a follow-up, and this time pay the VAs, and pay someone else to do the artwork so I can concentrate on the script and programming. Getting some dollars up front so I can start it now, and have someone else be point on marketing would be darn close to ideal. I'd probably want a 51 - 49 split so I have creative control, but otherwise...
That is a good idea for a MVP right there. A HM matchmaking service. Using accounts at HN it matches MVPs with investors/cofounders.
Just thinking aloud. Is this really ... ?

Dev: Is rock star techie whose disadvantage is lack of motivation Dev: Builds MVP that Proposer thinks is going to be valuable Proposer: "Validates" it by showing it around Proposer: Sells flips MVP for considerably more than $8k

It's not necessarily bad, it's probably symbiotic.

So..

* Do all stars care about 5k? * If they do, why is short-term motivation of $5k show powerful? * 50/50 with equal voting rights? Disputes, ahoy. Two people that never worked with each other before.

I applaud this. It may not be the perfect deal for everyone, but creating options for want-repreneurs is typically a good thing. My only caution would be to vet the would-be investor to ensure that this is someone you want to be in bed with.
This is a great idea. I think people strongly undervalue the step called traction. Getting people to pay for your service.
Financially I do not think this is a great deal.

Emotionally its probably what many devs need.

Accelerators, meetups, co-founders, all serve the same need. Believing that the idea has at least one person who believes in it, and prods you to move on.

That said, this is probably a bad split - hmexx might be better to decide if he is an investor (early stage) or a co-founder -> if the latter then really its just one company - you cannot be a founder of two companies at the same time...

Agreed about the co-founder vs. investor problem. I would suggest anyone who wants to take this offer up do their diligence on hmexx and find out what he's bringing to the table as a co-founder. If it's just $8k for half a company that you will have to split 50/50 for the rest of it's existence, be wary. If he's a co-founder, he should join in on the workload after the MVP is proven. I would also consider vesting for both of you, keeps things honest.

That being said, I think this idea does have the potential to be very interesting, and if circumstances were different I might even consider it.

Yeah - I am sure hmexx has hit on something - and I think it needs to evolve before its right (pivot! :-)

My guess (above) is that HN is the ideal place for investor / 'prenuer matchmaking. Whether pg will let it be I cannot tell you. But it should beat AngelList just because.

This sounds almost tailor-made for YC to use as filter for their own applications. It's closer to their roots too, a tiny team with exactly enough money and time to do something.
> I would also consider vesting for both of you, keeps things honest.

For those of us who are complete neophytes at things like this, would you be willing to elaborate on what this means, and why it's important?

People use the term "vesting" to refer to a clause typically embodied in a founders' agreement in which the shares "vest," or become shares that you actually have a right of ownership over, if you continue to perform your duties.

Vesting schedules typically last 4 years with shares vesting quarterly or monthly.

So, you can think of it like this: After year one, you'll own a 1/4 of your 50%, or 12.5%. Year two, 1/2, or 25% ...and so on. You don't actually own the full 50% (i.e. doesn't "fully vest") until year 4.

Many vesting agreements carry a one year cliff, which means that none of your shares vest if you leave the company before performing for one full year. This is to prevent the "lazy founder" problem, where one founder is doing most of the work and the other one is goofing off, or decides to leave and take another job.

This is important because the first year is the most risky for a startup and requires all hands on deck. If someone flakes out, you can't have a big chunk of shares tied up in them. One, because it isn't fair. Two, because you likely need to go find yourself another founder or will need that equity for first employees. It scares off experienced founders and investors to see a chunk of your cap table trapped in a "bad decision" founder that flaked out. This same logic carries over to why there are vesting arrangements... you shouldn't be compensated if you abandon the company and don't put in the same work as the other founder.

Hope that helped explain what it is and the reasoning for it!

Vesting means that each owners shares of the company will be given to them over time so right off the bat neither of the people own an outright 50% stake.

for example a common scenario is a Four year vesting with a one year cliff, acceleration up any sale or liquidation event.

What this means in every day terms is that you own more shares each month you work, but if you leave before a year is up you own nothing. So if your half is 5 million shares then after the first year of working you will have earned 1.25 million shares after your first year which are now yours and cannot be taken away.

For each working month after that you will earn an additional 104,167 shares (its actually 166 2/3) until you have completed your 48th month at the company at which point you now own all five million shares, or are "Fully vested" as the term would imply.

It basically just ensures dedication to a project and that an early person who was involved with the company in some way does not come back 10 years later suing for "their half" of a company they may have helped start but had no involvement in product direction, success etc.

Thanks for the explanation, I've got a couple questions:

Say two founders begin a vested company and one drops out, does total ownership transfer to the other founder?

If BOTH drop out, how are assets divided?

Lastly, it seems that the disagreements over ownership will merely shift to disagreements over 'time worked', and weather the effort was legit.

You would lay out how things are divided in your paperwork when you form the company. If there are no outside investors, it's simpler for a company to fold.

In the case of one person leaving, all their invested shares fall back into the management pool and are distributed proportionally amongst the remaining co-founders (but not investors, they always only have the number of shares they paid for).

Also make sure you do an 83b election (in the US) for vesting shares. Otherwise you pay income taxes on the value of them as they vest. Google it for lots more info, it's pretty straightforward

Thanks to the others for explaining vesting, they are spot in.

Basically, you don't want to end up in a situation where your co-founder can take off after 6 months and still have 50% of the company. Co-founder==co-worker, in the strictest sense.

Conversely, if the $8k is to be treated as just investment (which would not fall under vesting) he should be taking much less than 50%.

It's not just an investment though, the OP has committed to doing some serious marketing, let's say at least equal to the amount of work that the dev co-founder puts in to create the product in the first place.
From what I read, he was committing $3k towards marketing and gathering users, but did not specify how much work he'd personally do. Just want to make sure any people new to this ask the right questions up front, I'm not implying that hmexx is trying to screw anyone
I think this is worth it if you would be a good co-founder in any case. That means you are really putting in 8000 for not working the first two months, and then work the same amount as the other founder.

However if putting in 8000 is the only thing you do, then it's a horrible idea. Putting in more money, maybe.

This is the perspective of someone in the Bay Area though. 5000 is easily saved/spent here.

You can find someone else cheaper, but likely would have to communicate remotely. That increases your risk too.

It's funny, because developers do this sort of thing all the time for much less equity.

Startup: Hey, come work here for below market salary for 5% that vests over 4 years Dev: Sounds rad!

This guy: Hey, work on your own project for 50%, and you only have to work on is the MVP for a month, and I'll pay you sort of crappy but probably better than other people in other fields. HN Devs: You. fucking. bastard.

Also - Startup: And you're going to be working on our project, with the documents and design we came up with. Dev: Great!

This guy: Work on your own idea! Have your own dream! I'll just put in the money and experience to make the business a success. HN Devs: You're not offering enough to have a 50% share in the company that wouldn't exist without you!

> I'll just put in the money and experience

What experience?, I don't know who this guy is!.

Well I didn't say it's true, just that he's claiming it's true.
It is funny. Although, I don't think that comparison is completely fair. Usually, a startup that has started hiring has already achieved some degree of progress, traction, and demonstrated potential.
What if the person isn't a techie, and doesn't necessarily need to build a product, but just needs to take time out to build the business?