tplDrew2
- Karma
- 59
- Created
- February 20, 2009 (17y ago)
- Submissions
- 0
- Perfect Time to Sell Skype: Today (blog.tippingpointlabs.com)
Skype is almost certainly in the Gestation phase of it’s new media life cycle. The end of this phase is characterized by a ‘celebrity hit,’ meaning that someone figures out how to demonstrate the power of the new…
- Twitter Sucks. Tumblr is Better. (blog.tippingpointlabs.com)
In the past couple of weeks I’ve started to see evidence that Twitter might be entering its Trough of Disillusionment. The evidence you ask?
- How Geico Wastes $90MM a Year on SEM (blog.tippingpointlabs.com)
The more and more people I talk to, the more often I find myself taking a militant stance against gigantic search engine marketing (SEM) spending. My position is simple: if you create relevant, frequently generated…
- [Scribd Document] Online Marketing Trends 2009 (scribd.com)
Tippingpoint Labs is a digital content creation shop for major brands in the United States. Here are our predictions for creating and distributing content online in 2009. Enjoy!
- Zappos v. Whole Foods on Twitter - Who's Better? (blog.tippingpointlabs.com)
Why Does Whole Foods Have Such a Huge Following? I think there are a number of reasons: sure they’re very often a featured twitter user, they’ve garnered a lot of buzz about their strategy and success (which feeds on…
- Scribd.com - New Media Life Cycle Analysis (scribd.com)
With their formal publisher announcements this week, Scribd.com is officially entering the monetization phase of the life cycle.
- Vimeo Proves Quality Content Drives Traffic (blog.tippingpointlabs.com)
Vimeo has been around since 2004 - before YouTube - but their focus on distributing high quality content may have led to their extremely long experimentation phase. The truth is that it wasn’t until YouTube’s success…
- Think About Your Scope of Influence on Twitter or LinkedIn (blog.tippingpointlabs.com)
Scope of Influence matters when you're choosing your friends, followers and connections.
- Viral Growth Factor - Elevating your Z Factor with Valuable Content (blog.tippingpointlabs.com)
Using a formula to determine your viral growth factor can also help determine how valuable your content is.