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Is selling a patreon account now valuable? Ie if a company holds a patreon account, sell the company with just that asset to someone making similar content with a small transition period to fool any possible rules >:)
Depends on whether:

1) The transfer counts as an expense or gift under tax law.

2) Whether Patreon will cut you off when they find that's what you're doing.

3) Whether you can trust the person to user their donation link and that they'll correctly forward the money that's intended for you.

you wouldn’t get the money forwarded to you. you’d take the account credentials.
Maybe, but I expect you'd rarely ever see it due to the personal element. Podcasts are similarly valuable once they have a regular roster of advertisers but you almost never see them getting bought/sold because they're too associated with the hosts.
I've registered a patreon account years ago that has no sentimental value to me, and I assume many others are in the same boat.

Much like social media accounts, which are bought and sold regularly, there's now a market for patreon accounts.

That's true but a transition period can change that, not to mention that some content is not creator dependent, especially if anonymous.
yeah probably

you have a lot of people still thinking its novel to buy followers, when its much more effective to buy accounts

I've run a lot of companies/product launches this way and there are decent escrow services now. People really shouldn't waste their lives attempting social media any other way. The cheapening factor will probably reduce their dopamine addition to social media as well.

A lot of fraud (between the buyer and seller) can be prevented if the platforms helped people sell and escrow accounts, taking a cut there too. Instagram, Patreon, Youtube could be making a lot of money from this.

Is this designed to push video creators towards YouTube’s channel memberships?
Probably not, given that Patreon wouldn't be making a single penny off of those?
Why on earth would they want to do that?
I think the original point is that Patreon will loose out on users who leave Patreon for other more economic patronage systems, such as YouTube's new paid subscription channels.
Why would Patreon design to do that though?
Doesn't YouTube take a 30% cut? That's drastically higher than the 8% Patreon is pushing
While true, for many creators it's also closer to where the content is actually created/hosted.
This is effectively a price increase and a good move for the future of Patreon. This is a fat cat capitalist opinion but they should increase the cut for all existing customers too. Grandfathering is a nice gesture but the additional revenue generated from applying this change their current customers would allow Patreon to grow faster and roll out new benefits to all customers.
what benefits? they are just pocketing donations. this entire app is a one day project outside of the legal requirements to swipe credit cards.
Alternatively, it might annoy their current customers enough that a significant number of them leave the platform.
As someone who is only a consumer and not a creator, what benefits am I waiting on Patreon to grow in order to reap?
“commerce tools like CRMs and merchandise to try to stay ahead of Twitch, YouTube and Google” apparently. I had no idea that Patreon was competing with Twitch, YouTube, and Google, though… are they also competing with General Electric and Proctor-Gamble?

Is the idea that everyone competes with everyone for every dollar and the ultimately capitalism will be a pile of dead bodies with a confused Taco Bell employee sitting on top?

But not all customers need the new benefits and prefer Patreon for being quick, cheap and simple. It would actually be damaging to Patreon if they didn't grandfather and changed to a point they lost that audience.
It might, or it might allow competition to woo away people that feel betrayed, or at least taken advantage of through a bait and switch. Grandfathering in breeds loyalty, and truthfully, those existing creators are likely so valuable and profitable through scale that it's better to keep them around at a reduced rate rather than lose them. New accounts with relatively little money coming in will probably cost a lot more in support and processing fees than established accounts which know how to use all the features already and have a large enough patron base (and importantly, patrons that likely give to other accounts allowing charge aggregation) that rocking the boat for them at all is really risky.
"Grandfathering in breeds loyalty, and truthfully, those existing creators"

Do you have any proof of this? Everything you are saying SOUNDS like it would be correct but it also sounds like a lot of wishful thinking too.

I have seen price increases rolled out to the base of several large businesses and customers will gruble a bit but the vast majority of them are fine with the change (businesses NOT consumers) after talking to them about why you are increasing the price and what they can expect from it.

Netflix does it almost yearly and people seem to still love them!

Github is another example.

> Do you have any proof of this?

Not proof beyond my own example, but that's one case for, and none against that I know of. I expect that at a bare minimum, it will help retain customers through the period where the pricing is new, and at the point you eventually move them to new pricing (perpetual grandfathered pricing is stupid, I'm not going to argue for that), it may help with the reception.

A lot of how we perceive our reality is influenced by the narrative it's housed in. That's why it's easy for the internet to blow up every couple months, but if you revisit the issue a while afterwards, there's often a different, more nuanced story that was lost.[1][2]

In a reality where the narrative can run wildly out of control to your detriment, there is some benefit to being able to delay or protect your customers from that. I'm not sure whether the benefit is always worth it, but I'm sure it's a tool I would rather have to call on than not.

As a simple example, Netflix's price change in 2014 was widely publicized, as it was one of the first major price changes they had done (a 25% increase of the base cost), but they grandfathered in the people that were paying the lower price previously (37% of their customer base).[2] The previous time the changed pricing (by splitting our DVD service but keeping streaming only the same price.... so a price change for some), there was mass outrage and cancellations.[3][4]

So, the question is, did Netflix's differing strategy of grandfathering customers avoid the cancellations because people stayed loyal, or because not enough customers felt affected enough to contribute to the narrative that time, or because the change was purely pricing and less complicated, or just because the narrative didn't take hold for unrelated reasons?

1: https://apnews.com/90c35b0e3b1f41abbcb28eef7cf4bd9a

2: https://www.pastemagazine.com/articles/2016/04/netflix-is-in...

3: https://gigaom.com/2014/05/09/the-netflix-price-increase-is-...

4: https://gigaom.com/2011/07/12/netflix-price-hike/

You have to have a reason though.

"We're no longer bundling payments because we don't wanna, so now you get to pay more and it all goes to Visa" is the most ridiculous thing.

If Patreon is providing a similar service to twitch or YouTube, then then 8% is pretty low. I have never used Patreon so I don’t know what their premium content platform is like. Is it mostly just like a blog that requires readers to be logged in?
The content they host in blogs is minimal.

They handle payments for creators. They keep the list of patrons and what tier they're in, and they have some integrations so you can automate some types of rewards for your patrons.

Their premium service adds some new stuff, like handling merchandise.

It’s essentially a blog, and it’s not a super well-designed one either. The main benefit from that system comes from the ability to limit viewership to only patrons.
Patron does not provide the streaming service. For Twitch and Youtube you get to actually have your content served to viewers.

Patreon is just a website and database with a blog. I read once they have 300 engineers, and can't figure out why...

Patreon doesn't provide a service similar to Twitch or Youtube. You can post links to videos hosted on those services, but you can't host videos on patreon itself. You can only post text and images.

Patreon is basically a blog that requires readers to be logged in and pay for access to each blog. Creators usually use Patreon in conjunction with another public content distribution platform, like YouTube.

Patreon also hosts mp3s and provides RSS feeds for podcasters, whom of which are among some of their largest users. It wouldn’t be inconceivable for them to start hosting video content.
No, it hardly provides any services. It's a payment middleman + a very basic blogging platform.
It's a payment processor effectively, though in recent months they've taken steps to help encourage more payments. They have employees that actually reach out to you to help you earn more money using their platform, which is nice.
> If Patreon is providing a similar service to twitch or YouTube, then then 8% is pretty low.

They're not, but apparently they're trying to so they have a justification for increasing their cut.

Patreon started as a way to tip / nanofund artists whose content you enjoy, because subbing a buck of 5 to a writer or drawer/painter is easy.

I dont understand how these middleman services can charge even 1%. What is the value added?

edit: Also, why is it always a percentage? A transaction is a transaction, independent of the amount. A fixed cost. I'm probably ignorant, but sounds like greed.

Access to people with money, and enabling them to funnel their money into your pocket.
Customer support, maintaining a secure infrastructure for payments etc. This is not something that every creator wants to spend their time on
If you were a content creator with no technical know-how, how else would you set up a system that would let your supporters donate $x periodically, also assuming no technical know-how on your supporters' part?
PayPal monthly subscription button on Wordpress site. I’m sure there are WP plugins that make this stupid simple.
Chargebacks.
You can’t charge back a Patreon charge? I’m sure you can.
Yeah you can, but what's more likely, PayPal closing your small account due to many chargebacks in a little time, or them closing a big account with close to average number of chargebacks due to volume?
I don’t think you can make the assumption that Patreon is better simply because you might be able to hide in the chargeback background noise.

There will be alternative solutions that exist after Patreon sunsets, simple solutions.

"There will be alternative solutions that exist after Patreon sunsets, simple solutions."

There are alternate solutions that exist now.

The only truly hard part of creating a Patreon clone is getting the approval to accept credit cards, charge them on a recurring basis, and dealing with the red tape around that. Probably the entire rest of the site is comparable to that in complexity. It's not the legendary "replicate in the weekend" project beloved by HN readers, because that whole credit card thing is nontrivial, but it's no "create a new distributed database backend from scratch and pass the Jepsen suite" either.

A Stripe token for accepting credit cards isn’t a barrier IMHO.
ISTR hearing that getting approved for point-in-time credit card transactions isn't that difficult, but subscriptions where the user is not directly approving every individual transaction is a higher bar. The potential for chargebacks is much higher in the latter case.
Patreon also provides an easy means for distributing subscriber only content which is more annoying to manage otherwise.
Ok, you're a YouTuber with no technical knowledge, how do you get a WordPress site? Pay for hosting, pay for someone to build you one, etc. Then you have to maintain that site, keep it secure etc. Again, you have no technical knowledge. Or you can sign up to a site like Patreon give x% of the money you're not even making yet for no hassle.
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This sounds like an obvious business opportunity for the myriad dirt-cheap tiny VPS providers out there:

One-click install of your own wordpress-based paypal-coupled panhandling site.

I don't understand why paypal doesn't just jump on this directly and kill off Patreon though.

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The niche is already filled by shared web hosts.
That exists. And out of date, unpatched, Wordpress sites get hacked to pieces in no time. So now the simple button on your blog gives money to someone else
Patreon is also about enticing people to support you through the tiers. So you will release content through Patreon that is subscriber only.
If they don’t charge then you must be the product. I wonder how they monetize the data they collect.
It's a non profit that lives of donations on its own platform.
It lives off being someone's side project, it's nowhere near being funded by donations:

> Liberapay currently receives €154.65 per week, they need your help to reach their funding goal (€700.00 per week).

That's only about $9000 USD / year, without accounting for any of the payment processing fees.

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It's an open source project funded by direct donations...
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You should look into open source software, it is a pretty cool field to discover!
Realistically, if Patreon didn’t exist, most of the creators on it wouldn’t be getting any donations, or at least much fewer, and they certainly would not be consistent and monthly. Having a base platform that people trust to put their credit card in is a big deal; that’s basically PayPal’s whole shtick.
"if Patreon didn’t exist, most of the creators on it wouldn’t be getting any donations,"

You can strengthen your argument more: When Patreon didn't exist, most creators didn't get any donations, or very minimal ones.

However, the name of the service doesn't particularly have to be "Patreon", and speaking for myself, I'm not finding it a particular problem to be on 3 of them at once, so I don't see Patreon as having much of a moat here. Over the course of the last couple of years it seems like my creators have been somewhat unstable as Patreon has provided multiple reasons for people to seek competitors out. It's far from disastrous but it also hasn't been as smooth as it should be.

It's far from disastrous but it also hasn't been as smooth as it should be.

As a customer, I have a certain idea of what a well run web app looks like. Patreon never fit that, but I tolerated them because they were the only viable option. As a company, they give me the impression of being half-competent at most. As a customer, I'm champing at the bit for better competitors to come about!

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Patreon is increasingly not that. They made the original fee change in 2017 almost as soon as they earned a reputation as a good place to give creators money. I don't think I know a creator who's happy with it now. They keep moving things around and no one knows what will change on them next. It's unnerving.
How would facilitate this kind of relationship between creators and consumers otherwise?
There are other options that charge only a monthly flat fee, such as Podia (https://www.podia.com). Anyway, setting up a website and subscription system might seem easy for anyone who’s technical and can read Stripe’s API docs, but for everyone else that’s quite a chore and not what they want to spend their time doing. A small percentage on top of the 2-3% processing fees seems like a small cost of doing business if it means you can sell more subscriptions.
I'm going to have to investigate Podia. It looks pretty slick, and "unlimited" for only $40/mo!? That seems like a no brainer if you are doing online courses or similar.
People know, understand and trust Patreon. That's it really.
Creator and donator friendly UI. A creator doesn't have to worry about chargebacks, balances in paypal, or other payment gateway BS. The donators can manage multiple people in one place, sometimes donating as little as $0.10 per creation (Daily Tech News Show, for example).

"Simple" is worth a lot of money to a lot of people. Patreon is simple.

Depends on the service. It's more convenient for subscribers to use a single place and a known brand. No need to establish trust and figure out another platform. As a result you get more subscribers, way more than the cut they take.
Well, one advantage is that people that donate (such as me) like to have a single location to manage their subscriptions, see who they are donating to and what they are getting in return, and even discover new and interesting things that might be related. The last thing I want is to look through my CC transactions to be reminded who I'm donating to.

I have foregone donating to a project because they didn't go to Patreon, because the extra hassle was enough that I didn't want to. They noted specifically why they weren't using Patreon even though they got constant requests, and their reasons have merit. But that decision also caused enough friction that I never donated, and I would have been happy to send them money monthly if I didn't feel like it was yet another random monthly transaction that I might forget about that I see years later and wonder why I've been paying.

The single biggest factor is that credit card processors charge flat fees per transaction, which makes donating $1 to a creator in isolation unreasonable - the entire donation will be eaten by processing fees.

Patreon allows you to support 20 creators at $1 each, and only make a single transaction of $20. Not to mention ease of use - it's a lot easier to click "pledge $1" for someone whose content you're enjoying than it is to go sign up for some new service or enter your credit card info. Paypal could offer something similar but they don't. Effectively, the value add is network effects.

As for the flat fee vs % cut, you're probably right - in terms of costs to the business, transaction costs are a flat fee. That said, a crucial part of their model is making it easy to sign up and get a couple of people backing you for a few dollars each. And it therefore makes sense to effectively subsidise your small users by charging more to your large users who can most afford it (and who are getting the most value out of your service).

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They're going to stop doing that. From the FAQ at the bottom of their page about the new plans:

> Is Patreon still using shared patronage between creators to combine transactions and give creators a break on transaction fees?

> Founding creators will still experience the same reduction in payment processing fees from shared patronage. For future creators we will no longer offer savings for shared patronage because it lacks transparency and it’s not equitable. Some creators save money and some don't, depending on a number of factors including how many patrons you share with others. As a new way to create savings for creators that is more fair and transparent, we are introducing the new low micro-transaction rate for pledges under $3.

Well, shit.

I don't understand why they're so bullish on this. They've tried to get rid of the single-transaction model before. I just don't get it. All they're going to do is give more money to paypal, at the expense of the creators and themselves.

I always assumed they pocketed that extra revenue themselves (why not, it's the advantage of their platform and how I assumed they made money). I'm a little surprised to hear they handed it back, but I also thought they subsumed that cost within their own fees (like I assume the App/Play stores do). I imagine they probably spend a lot of time explaining why the fees don't line up exactly month to month because if this, since it can lead to different numbers month to month even if your patrons and what they've pledged to you doesn't change.

How many support requests about this, and arguments that have to get into very specific details on accounts which bring in $40 a month in donations does it take before any gains are lost? Or if not lost, highly variable and cause support personnel staff needs to fluctuate (which I imagine is harder to plan for and scale quickly than hardware/servers)?

It's really easy to explain, though. Especially when they can do a trivial calculation to show how much less money a creator would get with predictable non-shared fees. It's one of the less confusing parts about the site, really. And it's one of the biggest reasons people choose patreon, which they keep trying to forget.
I suspect but do not know, that there is something in the credit card or FinCen regulations opposing this.

The ability to make a single large charge, and then dole out that charge with only your own recordkeeping to track how it got spent seems like it would be ripe for money laundering.

You know, from a careful reading of the statement, it occurs to me that the way they worded the statement doesn't mean they have to stop benefitting from the economies of scale, just that they're not "offering savings" to future creators, so they could be keeping it for themselves (unless some other statements make that unlikely, which is possible).
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https://en.wikipedia.org/wiki/Transaction_cost

Costs are not always marginal. Imagine growing a company to the point of needing to onboard an HR representative or an accountant: the actual cost of the service would increase. But a percentage gives margin to operate.

Also, generally bigger customers generally demand a lot more resources. A percentage seems pretty fair. It also lets small accounts which may not have anything to their name scale up without having to have capital.

Disagree. Percentages are absolutely unfair and baseless.
So someone who collects millions of dollars a month through Patreon should pay the same amount as someone who collects a couple hundred dollars? I don't see that as fair either.

I guess they could charge per-transaction, but then again, that would penalize creators who have a lot of low cost patrons. They would also have to nickel and dime on any extra features they offer.

The same fee per transaction, not the same amount. If one transaction is $1M and the other is $1 why would the first pay more for the same service?

It is not just about Patreon btw.

The cost of processing is more or less constant, but the risk borne scales with the transaction size.
>I dont understand how these middleman services can charge even 1%. What is the value added?

We live in a middleman economy. This forum is a middleman, since HN doesn't actually put out their own content. Uber, Facebook, Google, ... all middlemen.

> Also, why is it always a percentage?

More payouts more risk. Looking at it another way, because people are fine with paying a fee based on percentage.

Frankly I am pretty happy about this.

Patreon has over leveraged themselves via VC investment and they have nowhere to go but up.

Creators are not wedded to middlemen, especially those who provide little value.

Other companies such as BitPatreon, SubscribeStar, etc have recently started to gain marketshare, albeit a small one. It continues to grow.

Princess Leia said it best: "The more you tighten your grip, Patreon, the more creators will slip through your fingers."

They've been using the VC money to buy up competitors (Memberful, Kit, Subbable).

We need to look more closely at business models like this, where a new technology starts gaining traction and insane amounts of money piles in to squash competition before it even begins. It's anti-competitive/anti-capitalistic and ends up hurting consumers in the long run as they force them to pay for the privilege of having nowhere else to go.

See also Grubhub.

There is always a second direction to go in addition to up.
Right, but their huge VC debt will force them to _try_ to go up, or failure will force them down.

What they can't now do, is what they should be doing - which is staying where they are.

I think this is an area where we will violently agree. There is a 'dead zone' of profitable, small companies that could exist but don't because of the pathologies of VC funding.
Its not dead, you just can't use VC funding to get there. There are still startups being funded by the pooled money of families / state grants / etc that can grow sustainably and so long as they can stay in the green answer to no one on future growth but themselves.
And Donorbox and Youtube memberships and twitch subscriptions
Speaking of slipping through fingers. I signed up for Patreon and started donating $5 a month to the Godot game engine which I'm interested in. Soon afterwards I got a message from Patreon saying that my account was suspended for suspicious activity, and support told me I had to show a lot of personal documentation to get my account reinstated. "You must go out of your way to be our customer" they told me (in effect), I hope that works out for them. I just donate to Godot directly now.
What you're describing there sounds like normal anti-money laundering regulations that they are required to fulfill. Due to the nature of their business there will always be a certain number of cases where they have to investigate and seek documentation to show they're not just mindlessly laundering money, as they scale up those processes will scale up to. In the UK you basically can't deposit money into an online gambling website without submitting a photographic ID - it's just regulation.
It's stunning, that over 20 years of building the Web, we still do not have the equivalent of cash.

Most creators that make big bucks on Patreon do not use it for donations. They simply use it to sell stuff. Like https://www.patreon.com/PokeGo20 who have 62k "patreons" paying for a "fake my Pokemon Go position" software. Or https://www.patreon.com/chapotraphouse who make over $100k/month by selling access to their premium content.

Patreon is needed because selling on the net is such a hassle. Nobody wants to fiddle with their credit card unless it is important. Nobody wants to give it to "someone on the internet".

It's funny, because it would be so totally easy to create something like cash on the web. It just needs someone to start a business of selling tokens for $1.10 and buying them back from whoever comes first for $1. Voila - internet cash. Sell sealed tokens in stores (over the counter or via a machine that eats coins) - voila! anonymous internet cash.

> It's stunning, that over 20 years of building the Web, we still do not have the equivalent of cash.

You're right that we do not have the equivalent of cash, but we do have the equivalent of monopoly money - and it works well enough that users are willing to pay sky-high transaction fees in order to exchange it!

What you describe is basically a gift card. But there are restrictions on them because they could easily used for money laundering.

The reason we can't have nice abstractions involving money is basically because it attracts criminals. Any business dealing with money has to figure out how to deal with fraud or they don't last long.

    figure out how to deal with fraud
The token issuer would just has to stoically do two things and two things only:

1: Sell tokens for $1.10 each 2: Buy them back for $1.00 each

Done. No fraud issues.

What does your token issuer do when the purchase of a token is revoked?

That could be from a charge back, bounced check, or because the cash was determined to be counterfeit when deposited.

A big problem is the costs involved may be 10% at scale, but are certainly more than ten cents per transaction, so you need to get a deposit, but I'm not buying $50 worth of flooz to pay someone $1, because I don't know when flooz is going to stop working. Anyway, it's not that hard for someone to run a PayPal shop, as long as the product fits PayPal's tos and doesn't look suspicious.

    What does your token issuer do
    when the purchase of a token is revoked?
Nothing. The token issuer is not involved in that. He just sells and buys tokens.

When Joe buys an apple from you with a dollar note and you bring that note to your bank - what does the bank do when Joe returns the apple to you? Nothing.

If you give me a token when I give you a fake note, and then you give me a real note when I give you a token, how do you stay in business? And how do you not have to deal with fraud issues?
That is not related to tokens. You could ask those question to any merchant. No matter if they sell chewing gum or tokens. A merchant better watches out to not take fake notes.

The token issuer sells a box of 100 tokens to a store. And charges the store $110. Just like a chewing gum merchant sells a box of 100 chewing gums to a store.

Last time I checked, there was chewing gum in stores.

I'm no longer sure what your token product is.

Do I go down to my local store, and buy tokens from them, that they've purchased from the issuer? How is that very much different than a prepaid visa/mastercard/amex gift card that I can get today; maybe that it's easier to spend the money with people who can't get a credit card merchant account?

How much margin is the merchant going to add on top of what you're charging them?

How do you deal with anti-money laundering laws, etc?

Hmm, you do realize that shoplifting is a thing? That cash registers were invented in part to protect against employee theft?

The question isn't whether there is crime or not, but how much and whether it's worth the cost and risk. Merchants do have to spend time and effort fighting it. It's a significant cost of business.

...what?

So now all you're proposing is just a different currency with these tokens. This solves absolutely nothing. Nobody needs to use tokens when they already have real currency to use along with various transfer services to move money physically and digitally.

If you don't pay attention to who you're buying or selling from, you're basically charging 10% for money laundering services. Plenty of people would pay that.

So, lots of fraud, probably, but if it doesn't affect your profits, you don't care, right? But the government cares and they will come shut you down.

Another way of looking at this this is that society has lost sight of the forest for the trees in its desire to impede criminals.
It's worth noting that this was one of the original use cases of cryptocurrency, especially alt-coins like Doge. In reality it didn't shake out that way because most people ended up "investing" in crypto rather than using it as an actual currency, and because transaction costs got stupid in a hurry.

    it didn't shake out that way because
    most people ended up "investing"
No. It didn't shake out because current crypto currencies all are totally overambitious, overengineered solutions so none of them managed to create a bearable user experience.

- They want you to put a fu..... app on your phone. People hate that.

- Then they want you to send fiat to some company involved in crypto. So your bank might mark you as a criminal.

- Then they want you to guess some transaction fee that will get your payments through.

- Then they make you wait an undefined amount of time before the transaction counts.

The reason for this mess is that all the crypto currencies used Bitcoin as their blueprint for their design. And only made minor adjustments to how it works. Bitcoin has a lot of interesting properties. But they are not needed for every day transactions. Yet, it pays an insanely high price (in terms of complexity, usability and performance) to achieve those.

What do you mean people hate using apps? And everything else is taken care of by the app/intermediaries/possibly smart contracts.
Early on there was a doge marketplace. I participated...right before it was overrun by people selling hacked porn sites...
Stripe's Apple Pay web integration is the closest I've seen. Click on a button, put my thumb on the device, and it's done. As a bonus, the vendor doesn't get my card number.
> because it would be so totally easy to create something like cash on the web

If you really think it's that simple then I encourage you to start your journey to becoming a billionaire, but you'll quickly find out that very smart people have already worked on this and what we have today is the best given the vast complexities and regulations around money transfer.

> It just needs someone to start a business of selling tokens for $1.10 and buying them back from whoever comes first for $1.

You just described what patreon, paypal and other exchange services already do, but with even higher fees.

Forget cash, why don't we have checks? A check is just a piece of paper authorizing a transfer of funds from a bank account to a person or entity named in the TO field. Why can't I go on my banking app and generate a cryptographically signed bit of text authorizing a transfer to someone by name? Why does Paypal have to sit in the middle of a transaction like that?
Can’t you just do a bank-to-bank transfer online in the US? It’s how people pay for stuff online in Poland.
Some banks partner with services that allow you to send money to a phone number or email address, but the experience isn't great. For example, I once offered to reimburse a friend for travel expenses using such a service. He agreed, forgetting that he had previously interacted with that service using a now closed bank account, which the service still associated with his email address. My payment was routed to the phantom bank account and took 45 days to be returned.
OMG that sounds bad. US banking industry must be a really complacent oligopoly to not care to introduce easy transfers, and thus give up billions to companies like PayPal (which has no reason for existence in Poland). In Poland, there’s an organization that handles all inter-bank transfers, and all banks use its API. To do a transfer as a customer, you only need to know other person’s bank account number (which is umique in the whole EU). The money is transferred within a couple of hours, or if you pay a little fee, it’s instantenous.
There's a reason services like Venmo are so popular in the US - they make what are effectively bank to bank transfers easy and free. The only issue is that they aren't quick (2-3 days), which isn't really an issue if you aren't living paycheck to paycheck.
It is worse: in the US if you know someone's routing number and account number (which is written on every check), you can PULL money from their account. Practically speaking it's not completely trivial to exploit as most services that let you suck money out of account do some simple authorization first (they deposit some pennies into the account and ask you how many they deposited).

https://en.wikipedia.org/wiki/ACH_Network

This is actually the case in India too, currently. I'm surprised to hear that it's non trivial in the US to do the same, it's quickly becoming a large part of how people pay here.
I'm a bit shocked that there still isn't something like Interac E-Transfer in the US. Interac is the debit payment network in Canada, and all banks are part of it. E-transfers allow you to send money to anyone with a Canadian bank account with just their phone number or email address, but since this is effectively a national standard, it "just works", and it's free. The recipient gets the link within a second or two, and the money is deposited into their account immediately after they click it and sign into their online banking (or automatically if they've linked an email address with a specific account). Venmo, Square Cash, et al. do not exist here.

Too bad there's not an internationally standard way of sending or requesting e-transfers.

The worst part: the plans are fine! It's fine. I understand the need to fund what they do.

But, once again, they spin. From the FAQ: "Why the new plans?[...]The new plans better serve new creators by offering options, including more powerful tools for those that are ready for them. And they allow us to develop new features like Team Accounts and Merch for creators who really want them. We want to be around serving creators for decades to come. These changes set us on a solid path toward that goal, and will fuel investments in core product quality to improve the experience for all creators."

But this is nonsense. None of this is new save for team accounts and merchandise. They keep trying to pretend nothing has changed, but everything has. They want to become a full-service membership site tool while acting like they're still the tip jar/bonus content thing it started as. Just own what you want to be and become it without this corporate spin every time you make a small change in this direction.

Pivot or get off the gimbal.

The whole situation reminds me of the opposite of BaseCamp. They got rid of all tiers and went unlimited to simplify the product. And they still rake in the dough. You fundamentally make your business more complex and costly with all this non-sense. The difference is BaseCamp doesn't have VC influence. So the cult of growth and squeezing people for every penny isn't in their DNA.

I think the VC and Silicon Valley influence on Patreon may kill it.

Patreon is a classic VC tragedy. They are already a monopoly. They could be fantastically profitable right now. All the growth that is there to get in their market segment, they are already getting.

Instead of realizing just one of these things, they are escalating headcount, exploding costs, manufacturing imaginary growth and squeezing their captive audience for absurd "revenue cuts". Only to wake up one day and realize their audience has left, pivot, straggle and fail.

Not to mention the fact that the product is objectively terrible.

It’s unbelievable how slow Patreon is, given that “website that shows images” is a well-solved problem. Couple that with the all-dynamic-all-the-time, continuous-scroll-all-the-things UX, and it’s one of the worst websites I use. There must be serious network effects, if nobody has risen to eat their lunch.

Complaining that their service is terrible while also complaining that they are trying to generate more money to further invest in that service....riiiighhht!
It isn't linear, they could have spent less to have a more usable service. Just look at the self inflicted mess that is AirBNB, the front end basically crashes if you type too fast on a slow connection.

The complaint is about forced inefficiencies that Patreon then foists onto its customers. They are balancing their books by upping their fees, not streamlining their business and they can only do this (in the short term) because they have a fairly captive audience.

We are about to see a whole sea of Patreon competitors.

We are about to see a whole sea of Patreon competitors.

I really hope so! I had been using Patreon as a "poor man's microtransactions" with $1 subscriptions (contingent on actually producing content, if possible) on something like 40 creators. I moved over to SubscribeStar, but they don't have the default $1 option.

The default cost of a transaction is typically ~$.30 cents. Thats just payment processing. Not alot of margin there.
The default cost of a transaction is typically ~$.30 cents. Thats just payment processing. Not alot of margin there.

A web app could aggregate charges to me, and aggregate payments out to content creators. Obviously. That's what Patreon was doing. Others could do it too. (If the allegations of collusion with payment processing are true, this would explain why this isn't done more.)

He has $40 subscriptions and presumably none of the creators only have his $1 subscription. At no point are they actually eating the fixed cost on a $1 transaction.
Actually, while Patreon did such aggregation, SubscribeStar seems to do each transaction individually. I wonder if they aren't over a barrel because insiders in the payment processing industry are locking them out.
Poorly spending money is not a good justification for getting more money.
They actually make it worse with every revision. This isn't a matter of not having enough money. Even their badge to put on websites blasts megabytes of analytics script at you to display a tiny image.
They have a staff of 90 engineers already out of an overall headcount of ~300. Performantly serving text and images to a userbase of 2 million users/month is not a wild expectation. it's barely even table stakes. And if you fail at that, despite employing 90 engineers, why should anyone trust you when you claim that taking more money out of their pockets will somehow turn that around?
There are a couple, but they've been squeezed out by those who see them as dealing with undesirable content creators. I forget the name, but one of them just got some alternate payment processor that steps around the whole credit card company/stripe/paypal monopoly somehow.
There must be serious network effects, if nobody has risen to eat their lunch.

YouTuberLaw was working on a complaint to the FTC. There was allegedly some sort of collusion against their competitor SubscribeStar during a recent controversy, where SubscribeStar suddenly lost their payment processing.

During that event, people were trying to unsubscribe so they could delete their accounts, but Patreon was removing the pages with the unsubscribe control! (Looked like incompetence, not malice to me.) Based on what I've seen Jack Conte and other Patreon people say online, I don't think the officers of the company have very good control over what employees are actually doing. They actively contradict each other at times.

> There was allegedly some sort of collusion against their competitor SubscribeStar during a recent controversy

A “controversial” Patreon-account was banned over content not posted on Patreon.

A Patreon-representative leaked in a tweet that this was done on the request of MasterCard and that there was nothing they could do.

As a result he moved to SubscribeStar and asked his followers to move over (which seemed to work).

Now this is where things get interesting...

SubscribeStar uses PayPal for payment processing.

A former paypaler moved to patreon.

This person may have called some contacts/favors, because SubscribeStar suddenly found their entire PayPal account locked down and no longer received any payments from or for any accounts. Their business was effectively dead.

It’s not a smoking gun, but certainly enough to cause warranted speculation.

At best it’s PayPal not having good routines (and we know that already, right?), at worst it’s companies like MasterCard now policing what kind of internet-business or internet-content they will allow to be profitable, globally, unchallenged.

Either way, the situation leaves a lot to be desired.

Edit: This was actually discussed on HN until flagged (like too many interesting discussions). All I can find now is this link:

https://www.jihadwatch.org/2018/08/patreon-and-mastercard-ba...

A “controversial” Patreon-account was banned over content not posted on Patreon.

To be fair, he does try to be controversial, and he says some hair-raising things. Basically, imagine that you went into a den of literal neo-Nazis, and you were trying your best to say things to shock and insult them. I don't think that's very smart of him to do.

Edit: This was actually discussed on HN until flagged (like too many interesting discussions).

This does seem to be a pattern around here of late. There's a lot of pushing of narratives all across the Internet, which amount to "this person is [something horrible] don't even read their material." Much of that is false. At the same time there are genuine [something horrible] going around in much larger numbers in the past few years than the decades before.

I think the real target is rational discourse itself.

Sorry but if you build a business like that and rely on PayPal that’s just not very smart at all. Any amount of research would immediately show that they can’t be trusted, they’ve pulled this trick so many times already.
That's fair enough but who do you trust instead? I can't think of a single payment processor that I've not seen fuck people over for illegitimate reasons.
Banks are subject to regulations and you don’t need to limit yourself to one.
"PayPal suddenly froze all my money" has been a well known complaint for decades.
Sure. PayPal making arbitrary account shut downs is a known.

But is it known that a competitor can kill your business with one short phone to PayPal without you having done anything to violate their TOS?

That seems like it could be the issue here.

That's not the product, and you're not the customer.

If you ever have to go to the Patreon website after having become a patron to your desired creator, you're doing something wrong or they are. There is no reason in the world you should be leaning on patreon to serve content.

You're the patron, your creator is your content maker who should be using other means to communicate the content to you (youtube? other web hosting? soundcloud? There are many ways, I use all of those) and your pledge is the product: the creator is the customer, not you.

I truly don't care how silly the website is when they pay me my revenue like clockwork without issue. Patreon is not a web hosting service. Patreon collects subscriptions from patrons and manages that stuff, as well as anything else I've used.

The people paying the money are always the customers. Creators get to use Patreon as a tool for showcasing and delivering content and reward. This is a core part of the platform and why both sides use Patreon in the first place. In fact this whole story is about them raising rates to provide more "services" on top like selling merchandise.

If all they're doing is collecting and forwarding money then they're one of the most poorly run businesses and massively overbuilt even with their subpar product.

Patreon is the gateway for content. It has to be, or it doesn’t work.

If I subscribe to a creator, then one of the first things I want to do is go through that creator’s content. Patreon makes this exceedingly painful.

Sending you the money is the niche use-case. Viewing the content is core to the UX of most Patreon users.

You've got it completely backwards. You would never, ever subscribe to a creator unless you're already completely familiar with their content. I'm one of the top-paid creators on Patreon and every pledge is like pulling teeth, just as demanding as selling people stuff out there in the 'real world' in the traditional sell-content model.

The difference is, on Patreon I can also give the content away to all and sundry, open-source it, and spend zero time or attention trying to police the digital copying of it.

People only being interested in Patreon as a mechanism to send me the money is 99% of my entire userbase, and everybody else's that has a significant revenue from Patreon. That mechanism is NOT as easy or trivial as people make it out to be on Hacker News, and I value it. But you've got it totally backwards, and your type of expectation is what's damaging Patreon and getting them to have dozens of managers and marketing staff. A lot of that headcount is about getting them to do the unwanted, unneccesary and unhelpful.

> There must be serious network effects, if nobody has risen to eat their lunch.

Anecdotally, I agree with this. Getting people to donate to stuff is hard. If they have to sign up for a brand new service and share payment information with them to do it, they won't do it. So as a creator, you're incentivized to put proportional amounts of work into proportional platforms.

As a user, part of the point of Patreon is to more efficiently distribute micro-payments. There really aren't any good ways to do micro-payments online. Pretty much everything either has fixed fees that make donations of <1$ incredibly inefficient, or it's just a pain to support. So as a user, you're highly incentivized to group as much of your donations as possible onto a single platform so they can be batch processed.

If there was a universal, protocol-based way to send someone micro-payments online that didn't come with any fees, I don't believe Patreon would be able to continue existing. It would be so easy for anyone to outcompete them on everything else.

But I dunno how close we are to something like that. Even in a magic world where bitcoin becomes stable, cryptocurrency still wouldn't solve that problem -- you still have fees associated with payments that make it advantageous to group payments together. Zelle? Maybe? There was an article a while back about cities starting to ban cashless stores, and while I'm normally fairly libertarian, I looked at that and thought, "wow, we should probably have at least one nationalized digital payment system."

This comment is classic internet drama.. Is it too much to ask for that people back up their statements with facts?

- "They are already a monopoly" False. Youtube is pretty big. And there are more.

- absurd "revenue cuts" - break down the costs. The human cost of doing email support and in some cases phone support. Legal, trust and safety, legal, etc. Now add the product development costs of a web service service in San Francisco. And finally add the % for the credit card processors, which isn't small.

How is Youtube a Patreon replacement? There's so much more on Patreon than just video creators and I don't think Youtube even supports recurring donations of arbitrary values.
Also, everyone I subscribe to on YouTube who is doing it as their full time gig is supporting themselves... on Patreon.
How is Youtube a Patreon replacement?

YouTube has their own Patreon-like payment system, but only for YouTube and built into their app.

>> Legal, trust and safety, legal, etc.

Why did you list legal twice? Sounds like a way to save money right there. Anyways, the point is that the service is very minimal given the money raised and there's no reason they had to build this in San Francisco.

It's definitely a classic case of something that could be wildly profitable but now will never be sustainable because of taking on too much VC.

>- absurd "revenue cuts" - break down the costs. The human cost of doing email support and in some cases phone support. Legal, trust and safety, legal, etc. Now add the product development costs of a web service service in San Francisco. And finally add the % for the credit card processors, which isn't small.

For 2019 they're projecting 25 million in revenue in addition to their 5% transaction fee. I have no idea how they can't build a business out of that.

I think the GP has it right. Patreon can easily be a 100-200 million dollar kind of company with steady 10% returns. Since they've raised money at a big valuation that's not good enough. They have to be a billion dollar company for the VCs to get the return they want.

How exactly is Patreon a monopoly?
They are a monopoly in the sense that pretty much every one of the 20-ish people I support on Patreon has said something along the lines of "Patreon's recent actions make me want to switch to an alternative, but there isn't one, so my only choice is to hunker down and pray they don't keep doing more things to chase away all the people who are generously giving me money."

Also, note that when they express a desire to migrate to another similar service, they know full well that such a migration would involve losing a significant fraction of their patrons who don't go with them for a range of reasons. So in a very real sense, they are willing to pay to move off of Patreon, if only they could find somewhere to move to.

What about accepting donations directly via Paypal?
It's just not realistic to expect the level of dedication from supporters making manual monthly donations that it would take to match what automatic pledges accomplish.
PayPal does monthly payments and have done so for ages.
PayPal has been doing subscriptions for years.
It's a lot more work for both creator and contributor. Patreon also aggregates payments so you can fund small amounts (like $1) to several contributors without it all being eaten by processor fees, although they're removing that now and other channels are starting to build better UX so maybe it'll change.
Besides what others have said a lot of Patreons success comes from the value add pledges have on the platform. When you go to a creators page on Patreon you have pledges on right, recent posts in the middle, and info on the left. Half those recent posts probably say "patreons only" or "$15+ tier only".

Like it or not getting sustainable patronage like that requires that the donor get something in return to capture audiences the way Patreon does. It doesn't necessarily have to be what Patreon gives you - usually exclusive posts on the Patreon page, maybe recurring rewards that cost a lot less than the pledge tier - but independently implementing that outside of the website would be at best expensive and at worst ineffective because Patreon has the patronage "mindshare" and people "trust" it now.

Jordan Peterson and a few others have quit Patreon and are building a competitor after they banned Sargon.

https://www.businessinsider.com/jordan-peterson-says-hell-la...

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They have left, but been explicitly clear about there being no real alternative, and that there’s no immediate cure coming from them any time soon.

In effect, they’ve stopped accepting donations on purely ideological ground.

While that’s certainly admirable, they are well off enough to be able to afford it.

Most patreon-based content creators probably aren’t.

Well Peterson and others have switched over to Donorbox. Not quite the same thing, but they still take donations.
He has discussed building an alternative several times, and as recently as yesterday: https://www.youtube.com/watch?v=CfQZcpaBqo4&t=175s
Sure. But it’s not here now. It’s not a viable alternative to patreon for people who wishes to leave today.

So until that is all sorted out, content-creators are stuck with what they have.

> They are a monopoly in the sense that pretty much every one of the 20-ish people I support on Patreon has said something along the lines of "Patreon's recent actions make me want to switch to an alternative, but there isn't one, so my only choice is to hunker down and pray they don't keep doing more things to chase away all the people who are generously giving me money."

Reminder that SubscribeStar is back up and running. They are a good alternative, at least in the interim, if your supporters are leaving Patreon.

I've heard good things about Ko-Fi (https://ko-fi.com/). Significantly different revenue model from Patreon -- creators accept payments directly through Stripe or PayPal, and Ko-Fi provides services on top of that for a low, flat monthly fee.
This. I literally live off my Patreon and am one of the success stories, have been to Patrecon etc, talked to Jack Conte.

I wish he understood that he could do the Amazon model. Go 'screw you, investors: we own the entire sector and that will be your return, to have a piece of the only game in town'. I don't know if he can be that arrogant but we need him to be.

Moving from a regular payment processor to Patreon involved knocking a decimal place off my revenue and slowly recovering (in a way that was more predictable and consistent). These proposed changes in commission don't alter that underlying fact: the business model is better for an independent creator than much higher but spikier revenue off direct sales. Doing a migration throws all that away.

I don't even want to switch to an alternative. I want Patreon to be the Amazon of frictionless-caring-through-money, and my patrons do NOT come from Patreon anyway so there isn't anything really to lose.

If they pull a 'Kagi' and blow up, vanishing one day and owing me hundreds or thousands of dollars, that's when I'll be pissed. So far they have not done that and I'm not convinced they will. They don't have to: they're earning shitloads of money quite legitimately. It is only investor logic that has ANYBODY saying they are doomed, and you could have said the same about Amazon all this time.

They're Amazon for indie creators. Deal with it.

I want Patreon to be the Amazon of frictionless-caring-through-money, and my patrons do NOT come from Patreon anyway so there isn't anything really to lose.

Patreon wants to be a politically/culturally aware brand-crafted payment platform for "the creative class." It doesn't quite want to be "the Amazon of frictionless-caring-through-money."

What if someone else was trying hard and executing well on being "the Amazon of frictionless-caring-through-money?" Would you switch?

A cable company is a monopoly.

It's extremely easy to create a website, add a PayPal button, and ask your supporters to donate that way. A lot of people have been doing just that after Patreon's recent deplatforms.

Or, there is also SubscribeStar.

Patreon are just a middleman, but their arrogance of thinking they are more and their crazy spending will make them go bankrupt pretty soon.

They are displaying the same arrogance Google, Facebook, et al show in regards to their platform lock in and market capture mindshare. They expect to get away with a lot of user hostile behavior because they have network effects forcing anyone who wants to use something like those platforms to use their platform because thats where everyone else is.
If the answer to the question "I want to create a business funded through patronage online" is "the only place you can sustainably do that is on Patreon" than its a monopoly in online patronage.

A lot of people for decades have tried self-hosted websites with Paypal, Bitcoin, Ko-fi in recent years, etc links. They might even have perks the way Patreon does. But Patreon has mindshare and network effects now and in the same way the only place to get video ad revenue is on Youtube the only place to find recurring sponsors is on Patreon.

Those effects are probably not as strong because people aren't looking for things to sponsor on Patreon, they find projects with Patreons and pledge through that, but the familiarity of Patreon versus unfamiliar alternatives dissuades enough contributors to make most alternatives nonviable or at best extremely risky to try.

I am a creator who is using Patreon and I am so damn worried about the fact that 5% of the revenue they crow about processing every year apparently isn't enough. If there's anything that ought to be a "lifestyle business" it's Patreon.
With a 5% cut, at their scale, they are likely paying less than 2.5% in processing fees. So they are claiming they can't make a profitable business on a higher cut than all of the other credit processing component companies combined.

They have the potential to make way more than a lifestyle business at scale. The idea that they can't is either disingenuous (i.e. greedy) on their part or complete incompetence.

That 5% was on top of the fees to the payment processor.

When I went to Patrecon and asked Conte "so what happens if the VC decides it wants a return on its investment" and I think the tl;dr of his reply was "our VC is a bunch of wonderful supporters of the arts who are perfectly fine with not making big bucks off us". I felt like he was blowing sunshine up my ass then and I kinda feel like that even more now.

I wonder what's going on with Kickstarter, Drip, and KS's handing Drip off to XOXO. I would be a lot more comfortable using a membership site that's run by a Public Benefit Corporation instead of a corporation that's got VC to pay back.

I'm currently working on a similar idea to what you just described. It's still a work in progress, but with no investors and no shareholders, so no pressure to maximize profits.

I'd love to get your input as a creator and hear your thoughts. If interested, send me an email at yaniv@mynexus.io.

Another idea: A co-op company where the owners are the people who recieve money. This is the "platform co-op" idea.
Co-ops are always and invariably a good idea, wonderful and pleasing to discuss.

Getting such a co-op into a position to actually be preferable to everyone involved might sometimes, in some cases and scenarions, work out to be less pleasing and wonderful.

>If there's anything that ought to be a "lifestyle business" it's Patreon.

The question is, would Patreon have succeeded had they not taken in $2 million in seed funding or would they have been beaten by someone who did? Since the second they took seed funding they were no longer on the path of a lifestyle business.

i doubt patreon has a grip on creators. There just aren't enough alternatives, but the bigger it gets the more likely it is a bank/crypto company/credit card company will create a solution for microtransactions that eats all of their lunch. They exist because they benefit from the current unfortunate situation in finance that microtransactions are not worth it due to cost. They are one change in regulation away from being rendered obsolete. They don't have any network effect: their creators instantly take their audience with them wherever they go.
I'm not that familiar with Patreon, only that some of the YouTube channels I watch solicit donations on it.

Do the creators on Patreon get access to an email list of their "patreons"? Obviously they could blast out a new payment site on their YouTube channel, but I'm just curious what an exfiltration would look like.

I do think you're probably right that if Patreon oversteps and upsets their creators, those people will move to another service (and I'm sure someone will be waiting to offer the same thing cheaper).

I don't see why even Kickstarter or Gofundme couldn't offer this very service without much work. It looks like YouTube already is experimenting with paid channel subscriptions.

It looks like YouTube already is experimenting with paid channel subscriptions.

I think their cut is many times that of Patreon's, though.

As a creator on Patreon, you can always make posts that are sent to all of your patrons. So you can just make a post on Patreon saying "Hey, I'm shutting this down and moving to [other platform] instead" and all your patrons will see it. Whether they follow you to the new platform is up to them, of course.

I've seen at least one creator that I support do exactly this, moving to Ko-Fi. I followed them, but I don't think Ko-Fi publicly shows the total monthly donations a person receives, so I have no idea what the attrition rate was on the migration.

Kickstarter had Drip, but they kept it invite-only two years too long, then shut down new invites and gave it to XOXO. No one who's talking knows what they're doing with it.
They don't have any network effect: their creators instantly take their audience with them wherever they go.

Not entirely true. Moving, as of now, involves shedding a significant fraction of your users. More people are on Patreon, because more people have been on Patreon, and they are the company more potential subscribers are familiar with.

That said, it's not a very strong network effect. Patreon seems keen to do exactly what it takes to start bleeding subscribers and creators to other platforms, for solid economic and first principles reasons.

You are right that they have some network effect, but are also right that it's not zero.

Recently the one "creator" that I funded on the platform moved to allowing direct bank transfers. I was glad to make the change: my bank is a platform that I really am already familiar with, way more than Patreon.

And the creator did not have to belong to the same bank as me.

That creator should watch out...

Taking direct bank transfers from random strangers is a good way to get your accounts closed for fraud and banned from all banks.

If just one of your supporters pays from a hacked bank account, or with North Korean/Iran etc money, your account will be marked as the receiver of stolen funds. Your bank will close the account, and they put your name on a register of people never to deal with again. They publish that register to other banks, so you'll never be able to bank anywhere with the same identity documents.

There is no route of appeal, and they can't even give you info on the supposed bad transaction(s) because that would reveal how their fraud detection works. "I'm sorry sir, we can't open you a checking account, and we aren't allowed to tell you why".

Taking money by credit/debit card protects you from that it seems - they are designed for taking money from strangers.

I wonder if the Iranian government could send $1 to everyone who publicly displayed their bank information in order to cause banks to ban a large number of random people.
While that's all pretty shocking -- it's really a variation on the same kind of problems we see with patreon et. al. cutting people of. The reactions might not be as harsh yet, because there are fewer regulators and policemen breathing down their necks -- but that will come.
> Patreon is a classic VC tragedy. They are already a monopoly. They could be fantastically profitable right now. All the growth that is there to get in their market segment, they are already getting.

The $64,000 is - would they have reached this position without the initial venture capital?

I assume they burned a lot of money to get initial mindshare/awareness amongst creators.

Without that, they may have died on the vine (or had a competitor swoop in to cut their lunch).

I had been considering setting up a Partreon for a while now, and seeing this headline was what pushed me to convert my existing account to a creator one just now:

https://www.patreon.com/RobertElderSoftware

If you've ever seen my blog posts show up here on hn and you'd like to see more of them, then this is one way to make that happen more often :)

I'd be concerned if I was Patreon: they're a somewhat classic example of a "feature" rather than a standalone service.

We're already seeing services like YouTube implementing these low cost, support a creator type subscriptions natively.

So are DropBox and YouTube.

Sometimes it’s the network effects tied to a feature that make it succeed. That seems to be the case here.

I know I don’t want to subscribe to 5 different sites that do this kind of thing.

Content creators have been burned by YouTube more than once or twice. I subscribed to several premium YouTube channels, then YouTube discontinued paid service and caused me to lose access to my paid content, then it introduced new paid service much later.

Patreon's appeal is being independent of YouTube's whims. Of course, now content creators are subject to Patreon's whims.

Companies really should strive on being focused on stability for users. My own product is modeled more on Salesforce API that has multiple versions available concurrently. Users will not lose features even if they are no longer profitable to support.

There are times when companies really do need to experiment with their pricing model because they are bringing something new to the market and the early rates which were subsidized through venture capital no longer work.

A good example of a company doing this and finding it's footing is classpass. The initial plans were quite the value to consumers, but also many studios that were part of ClassPass felt the extra burden without really getting much revenue. So they needed to update their pricing and they made some hard decisions and saw that users fell into two camps. Those that barely went, and those that went a lot so they ended up with a new pricing structure which raised rates to consumers, caused a huge public outcry, but ultimately allowed the company to settle into a good footing.

Here Patreon seems to definitely be raising rates as a response to the VC dollars raised and the need to continue to grow their revenue. The challenge for them was that when the initially raised, their valuation was far outrunning their actual revenue. While the platform had many users, the actual revenue that ended up in their company after paying creators didn't justify the valuation or anything close to it.

So now they have to raise rates a second time, after going through this process in late 2017. At the time there was a huge out cry publicly and the company stated that they would not make such large moves without consulting with their creators first, but obviously with something like this unless a ton of creators are publicly saying, wow this is great, exactly what I needed, it means going to the creators wouldn't work as they don't need these new plans.

Certainly getting on the VC train is a huge decision and one that ties your business to ever increasing returns and a scale that is challenging for many companies to meet.

They could have raised a smaller round, from more long term investors, that weren't only interested in the VC cycle, given themselves some extra cash, built out features, and continued to support their community, but obviously they chose a different route.

Very likely that if this doesn't go well there will be another large announcement in a 12-18 month window.

Patreon somehow has 90 engineers and product managers[1]. This is a ridiculously bloated payroll for a simple website serving ~1 million active users. In a sane universe, they would be fine with a core engineering team of 3-5 and a couple of dozen staff to handle support, compliance, and stock the office vending machine with snacks.

I conjecture the reason for the ridiculous headcount is that outside investment requires it, in order to be able to continue to sell a story of explosive growth.

I've seen this dynamic with rivals in the bookmarking space, where a project that would have killed Pinboard dead with 3-5 engineers safely bloats itself into failure by taking ambitious outside funding. Patreon is a good example of an excellent mid-sized idea crippled by grandiosity, a recurring dynamic in computerland.

[1] https://techcrunch.com/2019/02/12/patreon-product/

Do you mind sharing examples of overfunded rivals? I'd be interested in reading about their trajectories.

I'm also working on helping creators monetize their audiences (but bootstrapped), and it often feels like Patreon is either going to vacuum up all the creators or explode in a VC-funded blaze of glory.

My favorite example is Kippt, who decided that dominating bookmarking was not enough, and that they needed to compete with email. I had a beer with the developers and came away quite worried, because they seemed energetic and capable. Luckily, they took VC funding instead of focusing on the narrower bookmarking space, and soon enough were drafting an "incredible journey" blog post.

Start: https://techcrunch.com/2012/06/14/yc-backed-kippt-goes-colla...

Finish: http://blog.kippt.com/next-chapter/

Something similar happened to trunk.ly, which had a lot of momentum and then got harmlessly acquihired away by a lavishly funded competitor, AVOS systems, who cratered so hard a few years later that I was able to buy the remains of Delicious, my original VC-funded competitor, from them with my Pinboard profits. Sic transit gloria fundi.

Compare both to historio.us, which has been chugging along for about as long as Pinboard without VC funding and hopefully makes StavrosK some money.

just switch to something else. https://gumroad.com seems fine. It might be hard to monopolize this business because patrons care more for the content creators than where they keep their home base.
They are absolutely desperate.

I give them 2 years.

What is stopping someone like Twitch to have their own "Patreon" service that allows donations?
They do, it's not as robust Patreon's is but it does allow for tiered subscriptions ie 5$ per month which is standard, and say tier 2 being 10$ and tier 3 being 25$. The perks are getting badges and emotes which people seem to accept well.
Why would any logical rational common sense person still be using Patreon over Subscribestar