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Just realized I don't even know who the CEO is rn. I remember when Google came out and seemed like this amazing thing invented by two nerds. Now it's just like a utility, useful and mildly annoying. Maybe time to break it up and have three or four new CEOs.
People keep saying chat gpt is the replacement for search, but chat gpt powered bing search is an obscene joke that barely works.

Google's problem is that i searched for "Cape Code VRBO" this morning and couldn't get my answer without scrolling past a full screen of ads.

You seem to be kind of shadowban (not sure what the proper term is), you might want to write an email to the hn moderation to clear that up
I'm curious, what about their post indicates that status?
not anymore because someone vouched for it, but all their other posts
My question was about how you spot that status.
Giving detail that you probably already know in case it's useful for others.

When you have "showdead" enabled in the settings you can see all the "dead" posts.

A dead post is one that has been marked such that it only appears if you have the above setting enabled and prohibits replies to it. This is usually because it's deemed too off topic or otherwise obnoxious to have value.

The post in question was probably marked dead and because it wasn't particularly offtopic or obnoxious then a shadowban is a reasonable assumption. This could be further verified by noticing that that person's comments are almost all dead. This suggests either they're shadowbanned or are remarkably consistent at producing offtopic/obnoxious posts without getting shadowbanned.

I don't know if Google needs a new CEO, but from everything I've heard about internal Google, they need to change up how they measure success and who they reward. So many awesome products launched with tremendous hype, left alone to stagnate, and then unceremoniously shut down. At this point, I can't get excited when Google announces something, no matter how amazing it seems.
Not only new products.

At this point, they're doing a very poor job of maintaining their core, legacy products. Search, their bread and butter, has been going downhill for years -- and is practically unusable today.

They've been slipping, bigtime.

> Search [...] is practically unusable today

I keep seeing this sentiment around here, which confuses me because I think gsearch is better than ever. I find what I need instantly in 90% of cases, and when I don't, other engines don't really do better. Granted, I use ublock, but even with that turned off I'm not bothered by the ads. Can you provide examples of a query which gives unusable results, but Bing (or whatever) works?

From personal experience, Google search on a desktop w/ Adblock is great. And especially when you know what you're searching for, the experience is usually great.

On mobile or without adblock though or when trying to do discovery of something new, you really have to sift through pretty much the first 5-7 results as they're all sponsored, ads, or terrible SEO spam.

But it is a hard problem to solve, and no other search engine is better in that regard imo.

ublock won't help with SEO spam - it doesn't filter out native search results, just the ads. So it isn't really SEO spam, it's adword spam.
It can filter out native search results as well, as long as you tell it what to filter out. It's of course a bit limited since you have to know beforehand what you don't want to see, but it works great if you're looking to, for example, filter out specific websites.
It can, but I don't know of any default filters that would do such a thing, and that is besides the point. It certainly doesn't have enough time to classify a particular entry as SEO spam without doing RPC to an external service, IMO.
This is a really good point and something I didn't quite think through.

Problem is now you get ~6 ad links for many queries (given some ads have 'secondary links' in them).

This now means even on a 4k monitor I only see 3 actual SEO results. It's much worse on mobile.

I'm old enough to remember when the first 5-7 results were the ONLY ones you actually wanted to click on.
Same. I remember actually using “I’m feeling lucky” but now would only do that for some ironic chuckles.
I don't think you will ever get a 1:1 answer of a query that "works" in DDG/Bing but not Google, search is too curated. From my experience, when I am searching for what seems like a rare - but not completely unheard of errors happening in my code, on my sprinkler system, anything, it seems like the Google results are just crap compared to what the same query 5 years ago would have yielded.

I don't know what it is, if their algorithm is getting worse, or there is just too much shit on the internet to accurately index. From my experience, Google Search hasn't even just stagnated, it has gotten consistently and steadily worse for at least the last half decade.

Same thing happened to my Google Home, literally got dumber as the days went on, queries that it could answer yesterday, would just stop working the next day. I threw that thing in the garbage.

I think the comkon case is if you're looking for anything niche/technical, it'll often just reinterpret your query as if it were a typo even if you quote it. That and searching for product reviews usually just returns SEO'ed trash like 10 10 lists or best vacuum cleaner 2020 that's just a mishmash of press releases as opposed to actul experience or useful information.
> That and searching for product reviews usually just returns SEO'ed trash

I run into this for a lot of things beyond just product reviews, such as recipes or "what is X?" etc.

Granted I don't think that is entirely Google's fault.

In general, it's probably true that the amount (and sophistication) of spam and spammish content has tended to overwhelm whatever technology improvements in search there have been.
It's just that to the HN audience, the spam sure seems unsophisticated. I can imagine being able to filter out most blogspam just by looking at the CSS. like, every blog spam review and restaurant site is so obviously bad it hurts.

also, "bestmitersaw.com" or other similar single product review/spam sites filled with affiliate links. Jeez. Kill them all.

How many people and organizations online actually provide real filtered hands-on reviews of things these days? There are exceptions like Wirecutter and sites like Amazon provide some insight assuming you're willing to wade through all the fake reviews, But generally speaking, consumers aren't willing to pay the cost for in-depth reviews.

ADDED: There are individuals in some domain niches but you pretty much need to know who they are.

Reddit has lots of them. Not sure why google can’t pick them up. YouTube also has specific reviews on anything you might want. Considering google owns YouTube, it’s strange that these results don’t bubble to the top.
Now, you're talking about essentially manual curation of trusted reviewers though. At that point, you're getting close to essentially resurrecting a Yahoo-style directory of good content. I don't really use Reddit but I have sites and people I go to for reviews of certain types of gear. But I don't know how scalable that is.
A big part of Googs secret sauce is ranking relevancy in part by reputation. They totally could index text-to-speech of youtube videos and rank channels by popularity in their content niches, then supply those when searches overlap their the content terms. Clearly they do _something_ like this, and probably could do more. Wirecutter and reddit should show up higher than random SEO fake-review sites, not because of manual ranking, but because NYT and reddit get higher traffic, and have higher reputation from other sites. They should able to derive signals that them so.
YouTube has ostensibly strong policies around disclosing commercial activity, but Reddit does not. This "you can trust Reddit for reviews" narrative is nonsense. It costs basically nothing to subtly shill a product on Reddit, and more sophisticated operations will manipulate upvotes as well. On most niche subreddits, you only need a dozen upvotes to bubble to the top. Impossible to track abuse on that scale.

Not to mention the transparency nightmare of subreddit moderation.

They control like half pf webe economy, they decixe who makes money from ads, they decide who survives and who does not.

They dont get to complain there is no content to steal after bthey've pillaged and burned half the web

This is why they may need a new CEO.

Currently they have a "caretaker CEO".

Google was sitting on a massive cash cow, so they appointed someone who would just keep it ticking over.

In the face of an existential threat, like ChatGPT, they need someone who can actually drive innovation. Not innovate themselves, nobody expects a CEO to do that, just create a culture which has a hope in hell of rising to fend off challenges to the empire.

They don't have this.

That have a CEO who is only capable in "good times" ... along with most of the company.

Faced with sufficient adversity, they will need a CEO who can succeed in the face of adversity.

For Google, given the amount of knowledge it has on people, it's possible to know if someone is reviewing a product just for the sake of it, or is it a job for him.

But in that ideal world, ads are clicked less.

Also feel like if there was more then one way to interpret a query, it used to try and give an example of each on the first page. Like it used to be if I searched "ford", I'd get both links relating to Ford Motors and President Ford. Trying today, the first link to Prez Ford is on the third page.
> it'll often just reinterpret your query as if it were a typo even if you quote it

This is exactly it for me, there's no way to tell the computer "this is what I want you to do." Maybe it's because product designers don't want to tell the user no. If something does fail to work, we couch it in language like "oops, something went wrong, we're very sorry" with no further hint of what to do next.

Sometimes I just want the big database in the sky to tell me what it knows about a specific string of characters; this seems like it should be straightforward but I suppose it isn't.

Can’t say much about other search engines, but Google has definitely let it slip really bad. For example, organic results being pushed below the fold, with organic-looking paid results taking top spots instead. Another big issue they’ve had for about a year now is in my native language search, the organic results are completely been taken over by Google-translate generated content that actually redirects to random aliexpress items. Their language models seem to prefer Google-translated sites over human generated language for some reason.
For many searches it is quite good.

However once you look for very specific narrow results it attempts to outsmart you can be a real annoyance. When it decides to ignore some rare term and correcting your query while that rare term actually is the thing of highest significance.

So yeah, for 95% of the searches it is great, but on the 5% it feels like modern advances are in the way.

If 95% of the Google searches I made were great, I wouldn't have stopped using Google. My experience is more like 10% of the Google searches result in something close to what I'm looking for before the third or fourth page.
I find that if I'm looking for a factual topic I just get heavily SEO'ed, heavily ad laden blogspam. The algorithm must be weighting dwell time because if you are looking for recipe for how to cook eggs you'll get articles with 7 pages of ads interspersed with fluff filler copy before any actual recipe. And they probably have no incentive to cut this down because much of those ads might go through google's own ad networks.
The recent yandex leak had dwell time in it, I think. It makes me sad that it means that recipes (a very competitive field) are going to be coming after novels on the top sites.
I agree with you that saying it's unusable is ridiculous but I HAVE noticed a marked decline in results. I still get what I need 98% of the time, but now that 2% has gone from no results to having to figure out how to force Google to search for what I want. I'll search for a phrase and frequently it'll flat out ignore a word I entered, so I'll put it in quotes, and it STILL ignores it. Then I'll result to an entire phrase in quotes and I just get trash results. I feel like advanced search features have been nerfed for some reason.
Search for anything with a mercantile aspect and the first page of results will be all ads and e-commerce sites.
My suspicion is that most of the people that feel it is getting worse either a) hate ads or b) don't realize they do harder searches than what they used to do.

I'm fully aligned on hating ads. It is silly how the top results are all sponsored. Curated, I would like. Sponsored? Not so much.

> don't realize they do harder searches than what they used to do.

Perhaps, but that's still a good reason to stop using Google, because other search engines do better.

My searches aren’t harder than they used to be. If anything they’re easier because I often know precisely what I’m looking for. I stopped using google because it ignores my search terms and I find that infuriating. I’ll use a lower quality search engine simply for the lack of annoyance. Whenever I open a new chrome profile I’m reminded that I objectively hate google search.
I have been using a different search engine for about a year now and almost never go back to Google anymore, and when I do go back to Google it's almost always to use it as a dictionary (search: define something).
> I have been using a different search engine for about a year now

Which one?

> when I do go back to Google it's almost always to use it as a dictionary

I've also found it great for dictionary + thesaurus + etymology. I wonder if there's something better so I can shed my reliance on google here.

Wiktionary is pretty solid for etymology, but doesn't have quite the panache of etymonline. Dictionary/thesaurus, I don't know.
you.com it allows you to customize it to some extend.
> Search, their bread and butter, has been going downhill for years

As a user, yes. But based on the extra ads and garbage I suspect that profitability of search is at an all time high. So as long as search keeps “growing” then there’s an opinion that it’s a success. I think that’s dangerous for long term thinking and will lead to Google’s demise (see IBM, AT&T, Comcast, etc) that were profitable with horrible UX, until they weren’t profitable.

AT&T didn't get outcompeted. They got broken up by the government and before that were forbidden from commercializing discoveries some of which weren't really commercializable (like the origins of the universe).
And Comcast is still around and kicking its customers senseless.
> they're doing a very poor job of maintaining their core, legacy products.

My guess is that great PMs and engineers are not into incremental changes or maintaining a mature system. As a result, the sharpest minds for building product would have left the search org over the years, therefore the quality of search deteriorates over time. I'm not saying search org does not have great talent, but I guess their talent is about rearchitecting search infra for the 101 times for no groundbreaking gain.

A lot of the allstar PMs and Engs who helped actually GTM a lot of great Google products like Maps, Docs, Ads, etc left in the 2010s to start their own startups (eg. Jens Rasmussen - founded Google Maps and then left to found Where2), become execs at other companies (eg. Niklesh Arora @ PANW, Lars Rasmussen @ FB, Bret Taylor @ FB+Salesforce), become VCs (eg. Bret Taylor, Niklesh Arora), or (re)enter Academia (eg. John DeNero @ Cal).

There also was a change in how PMs began getting hired at Google in the 2010s when they brought a senior ex-McK TMT consultant to lead and revamp the Product team after Marissa Mayer left to become CEO of Yahoo.

This is part of it. It's also well understood within Google that the way to get promo and move up (and secure your job...lack of 'upward momentum' means you'll be first on the chopping block) is to launch. Getting 'stuck' doing maintenance and incremental improvements is a death knell for your career. Thus the pattern of big flashy product launch, followed by stagnation and eventual cancellation.
Instead, my guess is that they are optimizing the system for maximum ad revenue--and that the products only have to be good enough so users won't switch to Bing, etc.
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Even Android.

For example the audio stack has more bug today on my Pixel 7 on Android 13 than back then on Android 8.

Ffs, a Google phone with a Google OS and Google earbuds, the audio sometimes cut briefly when I unlock it.

In the meantime audio professionals make music with iPhones.

Some projects were launched to suffocate solutions blocking Google's revenue. Google Reader depopularizing RSS is one example.
Your describing the outcomes of the old "perf" performance review system. Cultural issues like that are hard, but not impossible, to change. GRAD changes things, but as long as promotions are tied to shipping new projects and not excellence in maintaining those launches we will continue to see this behavior.
How does GRAD change things for the better?
GRAD in theory represents a huge improvement on Perf. Rather than having to please a faceless committee by stopping the whole company for several weeks per quarter to write performance data for the committee, you now have to please your manager and it's their job to gather that data.

The layer of indirection between you and the calibration committee in Perf meant that maintenance work, since it does not generate nearly so many “artifacts” (design docs, engaged user statistics, lines of code written, code review requests) it was nearly impossible to quantify and reward. Your best chance was to ask people on neighboring teams to give you Kudos or Peer Bonuses for it, so that the committee would say “well it must have been important they got all of these gold stars!”

This is how you get a dozen competing chat apps, “improved the last chat app” cannot appear easily on Perf, “wrote a new chat app and we already have 50 users!” can.

However, though it affords an opportunity for things to be better, the internal rollout of GRAD has also been botched this past year. In the absence of strong leadership, managers are assembling the same data as before “we just must not call them perf packets”, and potentially reinstituting the same biases as before. (I was actually told by my manager that I could not get a rating above a certain ratings ceiling even though he wanted to recommend me higher because his director phrased a general rule that would apply to me, “if X then they should not get a rating above Y,” but hi I am also X on something of a technicality—and my manager was not sure he would have the political capital to argue my case.)

The botched rollout means that these culture improvements from not having to prioritize only what can be easily quantified, are delayed. Like, seriously delayed. Imagine that with really strong solid leadership you could have changed the culture in one year, but now that people are reconstructing the broken familiar process inside of the new process, the culture is not going to change for the next 5 to maybe even 10 years as second order influences slowly nudge it into a better scenario.

From how you described it GRAD seems like a downgrade....
Depends. Are you a Director/VP interested in holding people accountable for who gets promoted?
What’s GRAD
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City in Russian
Pichai needs to go, and I've been calling it here for over three years.

It's been so obvious Pichai isn't the one to lead Google. Here's a mountain of evidence where you can see him failing to adapt to a risky situation and changing market:

2020: https://news.ycombinator.com/item?id=25549445

2021: https://news.ycombinator.com/item?id=27588571

2019: https://news.ycombinator.com/item?id=21819608

2021: https://news.ycombinator.com/item?id=25986216

2023: https://news.ycombinator.com/item?id=34484142

Pichai has a history of not being bold, not responding to threats, not innovating, not fixing broken culture, not seeing the 20 year view of the market. He's lost some of the biggest advantages Google once held. He needs to be done. And he needs to be done three years ago.

Now when he's tasked with reversing the sinking ship? Totally fumbling.

Show him out and get a Nadella.

Google has entered it's IBM age.
As if Google has half the staying power of IBM. You have to eeek along for 50 years to be IBM. Google has 1 cash cow and if it does it will be more Nokia than IBM
Seriously... IBM, even in its completely decrepit and uncompetitive state, still kicks off $1-3 billion in free cash flow per quarter.
Who do you suggest to replace Pichai?

The founders (Sergey and Larry)? Eric Schmidt? Or someone new? Who do you think the "Nadella" or the One who can lead Google?

Thomas Kurian.
This was the guy responsible for importing Oracle culture into Google, which has since overtaken Google Cloud, search and ads organizations.
I am curious what you mean by culture here, specific focused culture or the general culture?

I don't know much about Oracle's inner culture, but I've heard people always hated it throughout the years.

Is that a good or bad thing?
Good for managers, bad for engineers. Maybe good for the company, I don't know.
Kurian should be the CEO of an Alphabet subsidiary- but not Google. Cloud should be pulled out of Google and turned into a full subsidiary.
Id be totally willing to see Jeff Dean promoted to CEO. Not that I think he'd do a great job, but it would be interesting to watch. He's been building a case for this for quite some time.
Eric Schmidt is busy trying to fix Pentagon software development, he's not available.
> Eric Schmidt is busy trying to fix Pentagon software development,

That could actually play to his advantage if he really wants to be CEO again, it is my belief that in the current geo-security climate all the big US tech companies will become more and more entangled with the MIC (transforming it into a MIC+tech thing, in a way).

But I suspect that at this point Schmidt is trying to play the big political cards. Maybe he wants to become the new government-appointed tech Tsar in case that job will be created at some point? (I personally think that it will be created).

What about Demis Hassabis? He seems like he might some ideas on the future.
I agree, but not with the conclusion. I don't think a Nadella is what they need. He's far too much of a stabilizer, which makes sense for Microsoft given their incredibly rocky years. This archetype is also what Pichai is trying to fill and why Google isn't working out.

When you step back for a moment, it's utterly bizarre Tim Cook was able to pivot Apple towards being this privacy-focused company who is now able to eat Google's ad lunch from right under them. Tim Cook, the very same guy people called just a boring distributions-focused leader, yet he has a more forward-thinking vision than Pichai. Pichai, the man who once led a team to create Chrome.

It's outright absurd how much one has stalled in comparison.

What I like about Nadella is that he is very responsive to threats, and I think he fundamentally gets the business. Much of MS' product line is improving across the board and ramping up vs AWS.

Cook really understands the customer perspective around privacy, and I view him as part of the A bomb that will destroy the glacier of Surveillance Capitalism. FB is limping, and Google is bleeding. He'll likely be ramming it at Mach5 with the subscription icebreaker which feeds right into the Apple ecosystem. Now, I do think he needs to drop %s and bring them down to reality as part of a long play to make it the best platform and defeat monopoly arguments.

He never led chrome creation. He was a random PM. By the time he rose in the ranks, chrome already existed.
It would be interesting to know who were the key players on that Chrome team.
He was a PM but there's relatively little PMing to do on a browser. If you look at the features Chrome launched with it was all engineering focused stuff: speed, security, non-functionals like that. The project itself was really driven by Page and some hires from Mozilla/Safari teams.
> Show him out and get a Nadella

Better yet, break it up. It's clear a behemoth is no longer in shareholders' interest.

Nadella has done a better job than Ballmer but don't overrate him too much! He has many major failures on his watch. Microsoft has been very effectively buying a warm reputational glow with developers by splashing money around, but that's all relative to their previous state. It's still a company with a lot of problems:

- With the exception of VS Code, the Microsoft things developers like are purchased or just catching up with where competitors were 20 years ago e.g. GitHub, Minecraft, OpenAI, Windows Terminal, WSL.

- There's a top thread today on HN all about how much people hate Teams. Teams is an abomination yet forms the central pillar of their collaboration strategy; how can they have executed so badly that people seriously say they'd rather quit their job if it's introduced than deal with its terrible design?

- Windows has totally rotted away on Nadella's watch. The execution failure here is total. Does Nadella even use Windows himself? It's still critical infrastructure for much of the world but the entire Windows platform has no vision, no ideas and has become (just like Teams) mind-blowingly buggy. Absolutely nothing they introduced in the last 15 years or so actually works properly. A good measure of the totality of Nadella's failure here is that Microsoft's new apps are all Electron based and Edge is a fork of Chrome i.e. they institutionally prefer to use Google's code to their own. Also they apparently hand out MacBooks to new employees!

- Visual Studio was once dominant in its space but is now apparently considered a writeoff, so VS Code is a totally different app written from scratch.

- .NET has experienced major product and branding churn that has left anyone not fully committed to the ecosystem confused about what it is and can do e.g. .NET Core vs Framework. .NET isn't a failure but it doesn't seem to be growing or exciting devs either, and in terms of core R&D they've been blown away by the work Oracle is doing with Graal.

- Azure is very successful but is showing worrying signs of the same bugs-and-tech-debt problems that plagues the rest of their products. When I had to use Azure, I was constantly amazed at how even basic things were flaky or did not work. Like even just holding open TCP connections between machines wouldn't work properly. This is despite the fact that Microsoft was able to built out Azure seemingly only by raiding the rest of the firm for talent, hence the Windows brain drain. Also cloud is becoming strongly associated with cost disease, which opens up a possible weakness in future (in fairness, a problem shared with AWS and GCP).

- HoloLens is cool but does anyone use it?

Nadella fixed the monolithic our-way-or-the-highway approach, which allowed them to import tech from elsewhere to fix their weaknesses. But compare that to Apple, which consistently doubles down on its own tech stack and has become even more successful with the monolithic integrated approach and it's hard not to see this as something Nadella was forced into rather than some great act of leadership.

I don't think this is the right way to look at it at all.

> With the exception of VS Code, the Microsoft things developers like are purchased or just catching up with where competitors were 20 years ago e.g. GitHub, Minecraft, OpenAI, Windows Terminal, WSL.

Yes, but now they're leaders in every one of these categories. And instead of holding back acquisitions, Microsoft has made each one demonstrably better.

> how much people hate Teams

Teams is a beachhead, and they're absolutely going to take it and win.

> Windows has totally rotted away on Nadella's watch. The execution failure here is total. Does Nadella even use Windows himself?

There's really not much need for Windows anymore. Putting a veneer on Linux would do just as well. That said, they're continuing to win gamers and over half of businesses. The future is thin clients, though, and that's where the battle is shaping up.

> Microsoft's new apps are all Electron based and Edge is a fork of Chrome i.e. they institutionally prefer to use Google's code to their own

The entire world chose Blink/Chrome/Chromium. Keeping their old browser around would have been a major mistake. And now they're set to take the the lead. Google will be too busy defending their own moat to keep up Chrome leadership, and Edge will push search margin to zero.

> Visual Studio was once dominant in its space but is now apparently considered a writeoff

The way people write software is changing. Cloud based thin clients are what businesses want. The entire development setup virtualized without DevOps. Fully secured. And beyond that, AI-assisted coding. Of course Visual Studio is a dinosaur.

> .NET has experienced major product and branding churn

Microsoft is busy winning Linux developers and the rest of the world.

> Azure is very successful but is showing worrying signs of the same bugs-and-tech-debt problems that plagues the rest of their products.

It's a top cloud contender and will gain even more market share.

> HoloLens is cool but does anyone use it?

A small, synergistic bet on spatial computing and XR that keeps them in the game should the field pop off.

Google leardship was primarily reacting to threats, such as Amazon S3 and the iPhone, rather than proactively innovating. Despite the fact that AI is widely regarded as the future, Google has not made a significant effort to dominate in this field.

I think Google needs a visionary leader who can anticipate the future and make strategic investments. I do not think internal structure will change without visionary leader.

> Despite the fact that AI is widely regarded as the future, Google has not made a significant effort to dominate in this field.

I think of “Google and AI”, and I remember hearing more about their work on “AI ethics” than work on actual “AI” itself. Of course, ethics is important, but if you are more focused on the ethics of doing something than actually doing it, that’s scarcely a recipe for leading the market-on the contrary, it sounds rather risk-averse-and, maybe that’s unfair, I don’t know, but that’s just the impression I get from my own limited perspective.

[flagged]
What has "wokeness" to do with any of that?
AI ethics is also big at OpenAI tbf. OpenAI actually releases major models to the public, Google looks like the IBM to their Microsoft right now.

Google has created things like TensorFlow tho, OpenAI is flashy but only time will tell if that leads to real, monetizable results

> Google looks like the IBM to their Microsoft right now.

I really dislike how Microsoft is being considered to "be better at AI" recently. No, they just integrated another AI solution in Bing. They haven't released any big AI product themselves for a long time.

The parent comment refers to MS at 2000s, not to the one today.
That's just whatever antiwoke media you consume that made a big deal out of the one ethics thing.
From memory, the “antiwoke media” I heard about the “one ethics thing” from is called “Hacker News”
if the shoe fits
> I think of “Google and AI”, and I remember hearing more about their work on “AI ethics” than work on actual “AI” itself.

TensorFlow? MobileNet? TPUs? Products like Google Translate, Image Search, Youtube's voice recognition subtitles? Google's done plenty of cutting edge ML stuff.

I'll admit their voice assistant is nothing to write home about - but it was the equal of its mediocre competitors at the time it was released.

Yes: but these seems like engineering products which were not leaders in the market. No clear strategy or vision.
Google uses AI/ML all over the place to incrementally improve their products and always has but what people mean by "AI" in this context is the big LLMs or generative AI.
> has not made a significant effort to dominate in this field

It's almost like Google is not immune to the fate of being a massive company.

And just like prior large, market dominating firms (IBM / Microsoft / Intel), managed to miss a new trend (commodity PC hardware / web/mobile / contract fabbing) due to wildly profitable legacy revenue streams whose sheer size masked competitor acceleration.

I don't think it's the problem with lack of innovation. Google has innovated in a lot of areas - Transformers (the foundation for ChatGPT), Stadia, Project Starline, and some the public may not have heard of yet.

The problem lies with translating that innovation to long term product vision, and reimagining how these innovations could be made into a product.

I suspect that they announce it to fast too, too soon - before it's proven. Stadia and LaMDA is an example of this. They actually showcased LaMDA last year or the year before that in I/O. The other is that they give up on innovations too soon because they can't think of ways to monetize them.

> Google has not made a significant effort to dominate in this field.

What? Tensorflow, one of the 2 main frameworks for doing AI work is a google project. Google has domain specific processors to accelerate AI workloads - tensor processor. Google Brain. Id argue they have been making the biggest effort out of all the large tech conglomerates. They just haven't made an effort to turn their developments into consumer facing products, instead of milking the ad-cow even more.

Google has shown they can build amazing AI that can play chess and go, nice … then what? They built borg and gave k8s to the world and then what? OpenAI took the stage on ChatGPT and AWS dominates the cloud.

This goes back to way promotions are handled: clearly people are incentivized to build stuff but no one cares if that would have any path to profitability.

Does the world really need fucsia? ChromeOS?

A business needs both and needs to incentivize innovation along with long term commitment.

> and gave k8s to the world and then what?

kubernetes came after the rise of aws, likely to keep google in the game

> Does the world really need fucsia? ChromeOS?

ChromeOS is an extremely popular OS, especially in education markets and there is definitely a need for such an OS. The majority of computers in the world are overkill for what the average end-user is trying to achieve and chromeOS fills that space very neetly.

Otherwise I agree with you that technology needs more than just technical vision to succeed, but my opinion is that AI isn't ready for the mainstage and maybe some people within google thought the same and chose to not rush anything. Then google made a massive blunder by going on the defense with their bard unveiling.

> they need to change up how they measure success and who they reward

This is culture, and culture is one of the most important responsibilities of a CEO.

Everything Google does is built around advertising and privacy invasion.

They really need to shift their focus a little --- from personalized to more context sensitive ads.

But they really can't do this because they lack the context to base ads on.

Amazon has the context by virtue of being the retail/ecommerce outlet on the internet. And their ad business continues to grow.

Does Google need an autonomous CEO?

Market pressure will turn Alphabet into a real company.

Do you think you can make a CEO prompt in ChatGPT and gradually use that?
We're in the middle of the hype phase for LLMs; it'll die down when hallucinations are widely understood and the investment community + public realize that none of these organizations have built something that replaces Search (YET).

Calling for Sundar's head during the hype phase is premature.

You're right, calling for his departure for this is premature.

But calling for his departure for an abject lack of corporate strategy (unless you consider "partially bankroll moonshots across Google etc. with ad revenue" a strategy, which it isn't) is fairly overdue.

What's Google's north star, their vision for 2035? Have you heard it?

I haven't, not from Google. But given Microsoft's trajectory with cloud and AI investments, I know theirs well.

Plus, what kind of strategy is it to antagonise every single large player in the industry.

Apple and Amazon are friendly to each other. Microsoft and Facebook have been longtime partners despite Microsoft owning Linkedin. but Google manages to enter everybody’s industry and fail.

I haven't fully replaced search, but I have replaced a good part of my usage (disclaimer: I'm a chatgpt plus subscriber). Search isn't dead but it sure is bleeding, and hard.
Doesn't it get annoying to have to fact check everything that ChatGPT spews? It's very useful for code generation, but other than that, the frequency of hallucinations makes it a lot less useful.
After some time you just get used to it and its limitations, so you know what it's reasonable to ask for. In general I use it as a tool for creative writing, code formatting and easy snippets, writing emails and summarizing texts.I lazily copy-pasted my linkedin profile page to it and it wrote a nice bio, which I corrected a bit, but it was time saved nevertheless. I don't ask many specific questions because then I'd have to fact check a lot, like you said.
It's amazing (literally, I can't fully grasp it) that MS got the state of the art LLM into search and decided to use it to answer questions. It looks like the hype is so strong that even the people that created it don't know its strengths and weaknesses.

But the hype will eventually calm down, and people will eventually discover what LLMs are good for. They will be out of the news, but they will still be essential for search. I don't know what Google has on that subject, but if they don't have any good answer by then, they will be done.

Are there strong candidates within the organization, so such change wouldn't just end up being "meet the new boss, same as the old boss"?
If the complete lack of product roadmap is anything to go by...

no.

A new CEO would be good, as long as that person has a sense of leadership and can set long-term strategic goals by clamping down on promotion-case projects that get abandoned on short notice.

Google strikes me as a place with too much money and no focus on how to productively use it, and now there are viable competitors popping up to challenge them.

at least the "too much money" part will probably stop soon, with social commerce + chatbots eating into search revenue
Their idea was to be a giant "start-up factory", create tons of interesting ideas and see what sticks: the shotgun approach. But so far not enough are sticking, and their reputation for pulling the plug early makes people not want to risk depending on their platforms and products because they fear being left high and dry. Microsoft has been generally reasonable in that area, and thus seen as a safer bet. (I know, MS is annoying in many ways, but so are their competitors.)

I'd like to see Google give MS a run for their money. For one, create a state-ful GUI markup standard that's business-oriented, not crap like Bootstrap. Second, open source key products so users don't fear getting the plug pulled. (The GUI browser/pluggin could be based on the Tk or Qt kits to avoid reinventing the GUI wheel.)

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That stuff is all driven from the top down. Who do you think let Google become a “DEI before tech” company in the first place? They need to change management before any of that other stuff has any chance of real change.
Brain is a team inside AI, which internally is just called Research.
Google it's way bigger than an LLM. I don't think they need a new CEO.
This is weird, I just had this conversation the other day and wrote a comment in another google story on HN that sundar is not doing a good job and will be replaced soon.

They need someone that can turn around GCP and productize their self driving platform. I believe the privacy regulations about their search business are now unstoppable and so they should let it happen and adapt

They've needed a new CEO since Sundar became CEO.
"Should OpenAI be punished for making people beat a dead horse?"
When I (the consumer) think of successful Google products, I think of search, email, maps, productivity (docs, sheets, drive), Android, and Chromecast. Which of those launched under the current CEO?

I'm sure I'm missing another success story, but really, when was the last time Google hit a home run?

It's probably not helping that most of their newer products get relaunched/branded and splintered so frequently leading to consumer confusion; for example, Android Pay -> Google Wallet -> Google Pay -> Google Pay and Wallet.
I'm looking forward to Pixel Purse and its successor G-Billfold.
Seriously, this example perfectly illustrates Google at its worst.
Or the evergreen GoogleTV -> AndroidTV -> GoogleTV.

Or Hangouts (the massively online public video space) -> Hangouts (the chat app inside GMail) -> Hangouts (the private videoconfering app) -> Google Meet.

> Android Pay -> Google Wallet -> Google Pay -> Google Pay and Wallet

These all sound like the same thing. If they are different, then I guess it would be confusing.

That's the point.. Google either rebuilds or rebrands a lot of their stuff way to frequently.
I mean this as a genuine question-- what new successful projects have Amazon or Apple produced since 2015?

I'm not a defender of Google, but my sense has always been that tech generally slowed around that time. Would like to know if I'm missing something

Your second point is probably right, but in Apple's defense, they launched:

Apple M1 Apple Watch Airpods Their streaming service

With Apple, definitely Apple Watch, they also leaned into Apple specific services with lots of success. Apple TV+ started a little shaky but its growing at a good clip. The new Apple TV's have been pretty successful.

Apple also shipped the M series chips, revitalized the Mac line as a result, and been giving proper attention to the iPad, finally.

Amazon has been innovating in logistics and Alexa is (was?) a genuine innovation when it came out. I think, ironically, AWS lacks a lot of innovation to pivot to more user friendliness and understand-ability, but its its still growing strong.

Google has been more flatfooted by comparison, with more product closures than successful projects, period, let alone hits.

And Apple AirPods, launched in 2016 and now a $20B business.
Amazon ads - from 0 to a multi tens of billion $ business at probably a 80% margin. The reason your Amazon results are probably awful today is precisely this.

Amazon also has a more decent content strategy (eg why they bid on the NFL rights) than both Apple and Google.

M1/M2 chips

Moving to a completely different architecture is a big deal, launching their own architecture is an even bigger one. I am astonished at how readily it was accepted, how well it seems to have delivered (I don't own any of their newer products yet), and how smooth the transition seems to have been for OS users and software vendors.

It's a huge deal, far more interesting than individual products like the watch or earbuds (successful though those are, they're not paradigm shifts).

AWS has added hundreds of products - they even arguably have a better hosted Kubernetes than Google Cloud does. I suspect AWS Aurora alone makes hundreds of millions of dollars a year as well.
Android, acquisition Productivity apps, acquisition Maps, acquisition YouTube, acquisition

Where’s google latest acquisition and what happened to their M&A arm?

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Calling Android an "acquisition" is really overblown. What Google bought was a handful of employees and a 3000 line JavaScript demo. There was no "Android" OS when Google bought them.

source: Androids: The Team that Built the Android Operating System

Chromecast came from Pichai's era - Maybe before he became CEO, but he had had broad authority even then. Not claiming he's a hit maker, just dropping a trivia.
I think Sundar is the right person to hold Google's hand through its natural geriatric decline.
Part of the issue here is that Google is a large, mature, Corporation.

People expect it to act like a (or rather 50) small, nimble, innovative start ups. But it isn't that. It's a large mature corporation in a stable market (search/advertising).

This is why there were layoffs recently: Google's future is not growing (where people are an asset) it is Efficiency (where people are a cost centre).

This is also why Google struggles so much with innovation, new product lines etc. The same things that stopped GE or AT&T becoming big players online will stop Google from being a big player in <Insert New Thing> (remember before ChatGPT when it was Crypto and Google didn't have a coin? Or before that when it was Quantum computing and Google were totally definitely building one, it just still doesn't exist?).

And all of this is A-Ok. This is just the corporate lifecycle. There are very good, economically sensible, pragmatic reasons why big companies do not innovate and why efficiency is more important there.

Whether Google needs a new CEO or not depends entirely on whether it's current one can deliver that. But Layoffs are a sign the current guy is doing his job, people just don't understand (or don't want to understand) what his job is...

I think you nailed it! I think there is a bit of cognitive dissonance here because a lot of the workforce at Google (and indeed at other FAANGs) are people who have worked their entire careers at Google or similar companies and now their endless summer is coming to an end. Kids that went from college to free food, latte bars, arcade rooms, 20% own projects and such are now waking up to a new reality of their first real down cycle. Profits are down or at least not growing, and they have become sacrificial lambs at the altar of capitalism, where you are measured against the value you produce, not the coolness of your projects. So it goes.
Yeah.

I am sort of sympathetic. The same thing has been happening at my company over the last year. We are a startup but we're up to 180 people now and when you're looking to raise and starting to think about a buyer/IPO etc then things get more and more efficient. That's just life.

I think Google (and other FAANGs) did really well to remain innovative and start-up-y for so long. But "gravity always wins in the end"

It must be a bit bitter for people who recently started at these companies. I think a lot of people worked very hard for a long time to "get in". They expected guaranteed employment for life, perks galore, etc. They had "arrived". And now its all evaporating. That's not fair really. But I don't think anyone did it on purpose. I think people just forgot that middle age comes to all companies eventually...

The Stadia closure sealed it for me. Such amazing tech for what it was, completely unable to see the long-term and stay dedicated to a tech that's obviously going to have increasing adoption into the future. Handed over that entire market to MS without a fight. It even had a perfect release window during COVID when everyone was home and wasn't able to find PS5 or Xbox to buy.

Everything around that product was a summary of how Google handles things now. I can't take any new product release seriously from them anymore.

Stadia launched without the full backing of google. Google could have easily foresee the public reaction, and mitigated it with a different pricing model or some guarantee that game purchases will be refunded if stadia closes down within 3 years of purchase.
Say what you want about Microsoft, but they executed with XBox and continued pouring money into it, because they knew its potential as a foothold in the living room was larger than its near-term revenue.
they didn't do the same with Windows Phone, though. survivor bias.
Windows Phone had a market share so low (~3%) it just didn't make sense to keep pouring money into it when cheap Chinese Android phones were coming in troves and Apple/Samsung dominated the high-end segments.

The Xbox only true competitor is the PlayStation which is much more manageable. Even the first Xbox had a market share of 33% in the US. It's important not to mix up killing a product before its prime and pouring money into an established market for dominance. Windows Phone was the latter.

Cloud gaming (if we believe it will eventually catch on) does not have an established "winner" yet. Nvidia/Xbox/Luna (Amazon) are still trying to make it work and Google had a better approach than all of them with lower controller latency.

Point. At some point post-launch, you've got to appraise the situation and come up with a scenario where you win.

Windows Phone started too far behind, and the only scenario where it caught up was "Everyone stops making Android phones."

On the other hand, the path to XBox dominance seemed feasible.

What are you talking about lol. Windows mobile was before android and iOS. You’re seriously suffering from survivor bias. There’s was a very obvious path to success with Microsoft and mobile
Windows Phone 7: 2010

HTC Dream: 2008

There's a reason Microsoft completely ditched Windows Mobile, because it was never in the post-iPhone fight.

Nor HoloLens (team laid off), or SPOT watches, or the Band etc. Survivor bias indeed.
They put a billion dollars into the refunds of xbox red circled units, nd then sfter that billions more into rnd to make it what it is today. they definitely had a long term vision for it
Launching products without the full backing of the company sounds like a pretty large part of the mess.
The tech was the problem. I can spin up any cloud machine with moonlight and get better performance, play any game, and use any controller for the price of stadia and monthly fees.
I feel like Google used to be really big on the "release early, release often" mantra. At some point they turned more into Willy Wonka's Chocolate Factory. You can look in the windows and see them doing cool shit, but it never seems to make it to the general public.

Of course, most egregiously, they invented transformers like 6 years ago, and they've had LaMDA for over a year, and only let people see small glimpses of it. Also, Waymo has been around for almost 15 years, and seems to have some really neat tech, but people can't actually use it. Calico has apparently made some massive breakthroughs with ISRIB treatments, and bought up all the patents so they have exclusive access to it, but seem to be keeping everything to themselves.

I feel like Google Code could have easily dominated over GitHub, but then they just let Microsoft have it.

Google does so much cool stuff, and I'm grateful for the services that they offer, many of which I pay for. It just sucks that they've gotten so stingy lately about what they release. I hope that changes soon.

Waymo is usable if you live in the right parts of the USA, right?
My understanding is that in the bay area, they do silly demos from time to time, and let people ride in them for free, but it's not an actual usable service anywhere. Like I said, basically Willy Wonka. If something has changed I'd be interested to know about it. This article is only a few months old though, and it seems to be saying the same thing.

https://sfstandard.com/transportation/how-you-can-ride-new-w...

I thought they were running a sort of taxi service in Arizona.
Biggest thing that was wrong with Stadia - over promising. Like 4k@60Hz over internet is too bold and maybe doable from within Google Offices or Bay Area and that isn't a market enough.

Could go a guaranteed consistent and stable 720p@60Hz with a YouTube kind of Ad revenue model. You play, you watch the ads every X Minutes and revenue streams shared with developers.

Indie developer's heaven it could be.

You don't want ads? As subscription model could be the way. Best would have been to pick up tons of past titles BioShock, Mafia etc by being the goto place for recent retro games and gradually gaining traction in triple AAA segment.

EDIT: Typos

100% this!

The Google engineering underlying Stadia is impressive and there's still so much possible value. But Google management launched Stadia in such a way to minimize all of the benefits of online play, and maximize all of its shortcomings. And then price it in such a way to provide value to the smallest possible number of customers.

No amount of engineering talent can overcome a management that's dedicated to self-sabotage.

You could play AAA games on your smartphone with stadia. But google didn't advertise this at all
Whilst the article itself has some ok arguments for the hypothesis it puts forward, I can't help but point out that it's completely overshadowed by the dumpster fire of a presentation, with scroll event interception until I click on the cookie nagger, and a full screen low-resolution photo blocking the whole viewport that has to be scrolled out of the way to get to the actual article. Maybe om.co should get a new web designer? No, scratch that. I'm willing to bet that these particular design choices were not made by anyone with practical knowledge and experience of web design.
Regardless, they will just be a punching bag.
Sundar is perfect example of an incompetent professional CEO who exceeds at schmoozing and company politics. He's even ex-McKinsey...

Works for managing large corps through "business-as-usual" peacetimes but as soon as change & innovation is needed it's a no-go.

He was the PM for Chrome so I don’t think I would call him incompetent.
At that times PM had no say in product direction TBH. It was all very SWE driven
And at that time they were also operating with enthusiastic Engineers who can’t write bubble sort on their first try but then started hiring using the methods that led to “Cracking the coding interview” and terrible products
>can’t write bubble sort on their first try

lol how do you expect to program if you don't know how every common subroutine works in exhaustive detail?

How hard is it to make product decisions for a new browser? "Make it render the page like IE".
You can oversimplify anything like that. How hard is it to make Maps? Just digitize an existing map.
Sundar was probably lied to by whoever pitched bard as demoable
Maybe. Or, perhaps, was told an overly-optimistic story that changed as it floated up the hierarchy:

engineer: well, yeah, we've got something. It's OK. But it has limitations and needs to be used very carefully.

engineer's boss: we've got something. It's OK.

AVP: we've got something.

VP: We've got something!

SVP: We've got something. It's great!

CTO: We've got something. It's great! It's just what we need to counter the press noise!

CEO: Phew. Great. Get it out there.

None of which exonerates Pichai. Given the significance of the threat to the firm, the "code red", the knowledge that he's personally going to take heat, he should've been all over this. Imagine Steve Jobs in a similar situation. He'd have been over it like a rash.

So no: Pichai doesn't get away with blaming someone else. His job.

Maybe he needed to trust his left right hand man to relay him accurate info but acted on a probability
He is an operator, not an innovator. Just shows how much of an outlier Nadella really is.
How is Nadella an innovator? He's just been leveraging corporate dependencies on MS into cloud-world. MS's newer products suck. People only use them because they are bundled with Windows/Azure deals, and thus relatively cheap. MS-Teams is a lesson in How Not To Make A UI.
I don't think he is an innovator, but he definitely has a better vision than Sundar. All of Microsoft's acquisitions (LinkedIn, GitHub, Mojang) so far were well executed and leveraged properly to help tie together the company's offering.

On top of that you have the Microsoft Loves Linux initiative which saw them finally stop pushing their shitty OS everywhere and embrace being a cloud provider which was a smart move.

All of that not to say that he's some. kind of god-tier CEO, but he definitely is above-average and above Sundar Pichai who got the CEO role at about the same time (2015) but saw no such "good business move" in the same timespan. He's been mostly content milking the ads revenue.

If he's an operator then explain stadia launch/strategy/positioning, over hiring, deprecations, botched layoffs, botched grad/perf, and everything else.

Sundar is a politician. He's a fixer and back room power broker. He doesn't give a shit about tech or product.

Everyone is of course entitled their opinion, but lately I've noticed people more boldly and frequently thinking they're better than the incumbents, which is interesting.
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So what race do you think is appropriate? Only white males as they’re least shackled by society?
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These nonsense generalizations have no place on HN. Similar cultural norms exist in many European countries, but they are never brought up. Such thinly veiled racism against Asians is nauseating.